Digital Acquisition Executive

Red Sprout
Gillingham, UK
13 Sep 2019
26 Sep 2019
Contract Type
Full Time
Are you amazing at PPC and SEO, wanting to work in a larger marketing team?

The company

This well known company in Gillingham has been running for 87 years and covers 31 countries. They're now growing their digital team with a Digital Acquisition Executive.

The role

The role will involve lots of hands-on management of PPC and SEO. You'd be generating actionable insight from their analytics data, as well as sharing your findings with the management team and contributing to the long-term digital strategy. Your responsibilities:
  • Grow SEO-acquired traffic through hands-on optimisation and content management
  • Maximise ROI from PPC campaigns (including search, display, shopping and remarketing) in collaboration with the PPC consultant
  • Actively analyse inbound traffic with Google Analytics, and work with the Marketing Manager to maximise ROI by allocating budget and resources accordingly. Work with the analytics consultant to ensure that high quality data is always available.
  • Produce rich written and visual content to aid acquisition and add value for online customers

The requirements

\Hands-on digital marketing experience is essential for this role - CTR, quality scores and domain authority are your bread and butter! You should also have a high level of written English (spelling, grammar, punctuation) as you will be creating adverts, writing articles and editing content from day one.

For this role, you'll need around 2-3 years' experience. You should be able to talk confidently about successful PPC and SEO campaigns that you've worked on in the past, including success metrics like ROI or sales achieved.

The benefits

Salary for this role is very competitive and you'll also be rewarded with a discretionary annual bonus of up to 10% of your salary. Along with a great salary, there's a pension scheme, life assurance, employee assistance program, business travel and emergency cover, lifestyle discounts (e.g. gym membership) and free parking. Annual leave is a generous entitlement of 25 days.

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