Category Manager - South Wales

Chemistree Solutions Ltd
Cardiff, UK
24 Aug 2019
07 Sep 2019
Contract Type
Full Time
Role: Category Manager

Product Area: Medical Disposables and Equipment

Package: Very competitive base salary, pension scheme, excellent bonus

Location: South Wales - Office based role near Cardiff

Role type: Category Manager, Category Management

This is an outstanding opportunity to join a leading healthcare business as a Category Manager

The Client is the leading partner of choice for healthcare providers in out-of-hospital care settings across the UK healthcare market.Over 10,000 GP surgeries and other healthcare providers trust this organisation to supply their medical equipment, disposables, pharmaceuticals and support services.Built on FMCG category management principles, strong customer insight allows a personalised marketing and omni-channel sales approach tailored to individual needs.

Purpose of the Role:

The Category Manager is a key role in the commercial function of the business and reports directly to the Commercial Director. The successful candidate will lead shape and execute the trading strategy for the category area of equipment.You will develop a robust set of category plans that will ultimately deliver the budgeted growth for the next 3 years and beyond. In addition you will be seen as the category expert and go to person for all planning, whether promotional, strategic or tactical. You will lead cross-functional implementation of the category plan working with, but not limited to, sales, online and operational functions as well as leading a team across product, demand planning and buying experts.

Main Duties and Responsibilities:

Develop and implement the category plan which will include, category role, category definition, category scorecard analysis, category strategy and tactics development and then final implementation and review.

Category & sub category analysis to identify trends and areas for development with responsibility for category performance to target

Perform Market research to discover what additional products/services can be developed and launched into the marketplace

Working with your team, conduct a ground up review and range proposal for the category, meeting all customer needs and the category commercial objectives

Measure the performance, success and effectiveness of promotional activity through the evaluation of campaign results

Provide recommendations for future enhancements to the strategy, creative approach, production, offer and targeted market

Customer segmentation analysis.

Analyse customer buying behaviour and design strategies that drive sales of previously un-purchased products.

Deliver the agreed budget numbers for Gross profit, Rev and customer growth

Work with Marketing to develop promotional literature in conjunction with the Graphics, Online & Sales Teams to maximise the impact of Promotional Activities utilising a range of vehicles at your disposal, including but not exclusively; Specialist trade publications, Flyers, Parcel Stuffers, Email Shots, Medical Supplies Catalogue, Online A+ Content portal

Competitor analysis - Product, Price & Promotions

Work closely with field sales team to identify customer needs, new product opportunities and competitor activity.

Key Performance Measurements:

Growth targets in line with budget delivery

Growing the number of customers within the product category.

% Margin (List & Actual)

Supplier Contribution Growth (inc product)

Success of new products

Operate within agree Open To Buy stock budgets


Full UK Driving Licence

Educated to degree level or equivalent

Person/Experience Required

Proven experience of delivering product/category plans

Proven experience of people management and team development

Excellent commercial knowledge/skills

Excellent Communication Skills, both verbal & written

Excellent Interpersonal Skills

Experience of managing relationships with support centres and suppliers

Retail category/product experience desired but not essential

Ability to manage figures such as discounts, profitability, percentages etc

Must be passionate, determined & creative

Presentation skills (written, graphical & oral)

Sales experience and ability to sell

To Apply
If you are suitable for this position please attach your CV. Alternatively call the recruitment team at Chemistree Solutions Ltd. Chemistree is a pharmaceutical and healthcare recruitment specialist.

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