Digital CRM Executive

Recruiter
Carbon60
Location
West London, UK
Salary
Competitive
Posted
19 Aug 2019
Closes
09 Sep 2019
Ref
1238953905
Contract Type
Permanent
Hours
Full Time
Are you currently seeking New opportunities or perhaps a change of scenery in the digital marking world ?

We have an opportunity to join one of the most creative, exciting and forward-thinking working communities in the UK who pioneered the concept of the shared workspace in Britain.

Role Digital CRM Executive Location London West end

This role works closely with the Senior Digital Marketing Manager to develop and implement digital strategies. There will be a strong focus on CRM for the first 6-12 months as we implement the CRM strategy.

CRM
  • Own and manage the execution of all CRM activity on a daily basis.
  • Implement CRM strategies across the company to improve customer acquisition, retention and grow the lift time value of customers
  • Manage the build, scheduling and send of all customer email activities
  • Support the Senior Digital Marketing Manager to communicate the significance of effective data and CRM management
  • Ensure the email database is segmented effectively for targeted marketing activities
  • Ensure all projects that capture customer data are GDPR compliant and are tagged up correctly
  • Work with Senior Digital Marketing Manager to develop testing strategies to optimize email marketing continuously
  • Assist in growing worldwide database in-line with business KPIs
  • Manage reporting on all email campaigns and identify what works well and where there are challenges and opportunities

Digital
  • Support the Senior Digital Marketing Manager in delivering digital marketing activities across PPC, SEO and display channels
  • Update marketing calendar with all digital activity
  • Manage website through accurate and timely content changes
  • Create landing pages to support SEO, PPC, email and event campaigns
  • Assist in development of new campaign assets (keywords, ads, site links, campaign builds)
  • Assist in handling day-to-day requests about the search & social program, data insights, changes, and providing updates on implementation status.
  • Manage reporting on all campaigns, identifying learnings and key takeaways

Role Digital CRM Executive Location London West end

the ideal candidate will have strong experience with the following

All aspects of digital marketing including CRM.

CRM and Email marketing planning and execution across a range of channels

Highly organised. Strong analytical skills and data-driven thinking

Up-to-date with the latest trends and best practices in email marketing and measurementDemonstrable experience in email marketing

The recruiter has stated that all applicants for this job should be able to prove they are legally entitled to work in the UK. Carbon60 is a trading name of Carbon60 Limited an Employment Business/Agency.

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