Senior Marketing Manager

Michael Page Marketing
Blackpool, UK
18 Aug 2019
31 Aug 2019
Contract Type
Full Time
An exciting opportunity for a talented Senior Marketing Manager to join a Global leader within the healthcare industry based in Blackpool.

Client Details

My client is a Global Leader within the Healthcare industry offering trusted brands across the world.


Key responsibilities include:

* Develop and implement defined marketing strategies for the business

* Formulate and implement annual sales and marketing initiatives for both subsidiaries and international distributors

* Identify new product opportunities through market and competitor analysis

* Continually strive to improve the existing product offering

* Ensure Brand Guidelines and Toolkits are complied with across all international markets

* Work with the wider marketing team to develop new literature

* Effectively manage and motivate the Marketing team

* Develop and manage key agency relationships

* Develop the promotional and seasonal calendar and drive advertising campaigns in conjunction

* Event management on an international basis

* Evaluate, improve and manager the social media strategy with the Digital Marketing team


The Senior Marketing Manager will have:

* Relevant marketing experience in a senior role

* Candidates with both B2B and B2C experience will be considered. Experience from healthcare, nutrition or FMCG businesses are preferable

* Experience of developing and implementing commercially led marketing strategies

* Experience of developing and launching products

* Experience of managing a team

* Be commercially astute

* Have excellent communication skills

* Be resilient and influence effectively

* Be highly organised

Job Offer

Salary up to £75,000 depending on the level of experience + Car + Benefits

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