Senior Marketing Manager

Recruiter
Michael Page Marketing
Location
Blackpool, UK
Salary
Competitive
Posted
18 Aug 2019
Closes
31 Aug 2019
Ref
1231175369
Contract Type
Permanent
Hours
Full Time
An exciting opportunity for a talented Senior Marketing Manager to join a Global leader within the healthcare industry based in Blackpool.

Client Details

My client is a Global Leader within the Healthcare industry offering trusted brands across the world.

Description

Key responsibilities include:

* Develop and implement defined marketing strategies for the business

* Formulate and implement annual sales and marketing initiatives for both subsidiaries and international distributors

* Identify new product opportunities through market and competitor analysis

* Continually strive to improve the existing product offering

* Ensure Brand Guidelines and Toolkits are complied with across all international markets

* Work with the wider marketing team to develop new literature

* Effectively manage and motivate the Marketing team

* Develop and manage key agency relationships

* Develop the promotional and seasonal calendar and drive advertising campaigns in conjunction

* Event management on an international basis

* Evaluate, improve and manager the social media strategy with the Digital Marketing team

Profile

The Senior Marketing Manager will have:

* Relevant marketing experience in a senior role

* Candidates with both B2B and B2C experience will be considered. Experience from healthcare, nutrition or FMCG businesses are preferable

* Experience of developing and implementing commercially led marketing strategies

* Experience of developing and launching products

* Experience of managing a team

* Be commercially astute

* Have excellent communication skills

* Be resilient and influence effectively

* Be highly organised

Job Offer

Salary up to £75,000 depending on the level of experience + Car + Benefits

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