Digital Marketing Manager

Preston, UK
13 Aug 2019
22 Aug 2019
Contract Type
Full Time
Your new company
Your new company is a market leading business in the specialist construction industry who are seeking an experienced Digital Marketing professional to join their team based in the Preston area on a full time permanent basis.

Your new role
In your new role you will take ownership of the company's online presence and digital strategy outlining the approach and putting it in to action. As such you will create high quality and optimised content for use across digital channels in order to drive web traffic and generate business leads. You will create, deliver and measure ROI of digital campaigns across channels including segmented and automated emails, organic and paid social media and PPC. You will manage the image and online presence of the brand and be responsible for improving user experience, engagement and web performance through making strategic recommendations. You will also have traditional marketing responsibilities including production of sales literature and business assets.

What you'll need to succeed
To succeed in this role you must have prior demonstrable experience in a similar role where you have delivered credible results. You will be able to evidence your digital expertise including website management and creation and implementation off effective digital campaigns, as well as your ability to produce a high standard of written content. You will be an excellent communicator and able to work autonomously as well as collaboratively with internal teams and external stakeholders. You must have experience of managing content management systems as well as use of google analytics to review web performance and user behaviour. You will have the ability to run A/B tests as well as a basic understanding of HTML/CSS alongside managing paid media.

What you'll get in return
In return, you will benefit from a generous salary package, flexible working hours, 25 days holiday + bank hols, autonomy over your work, and a positive and friendly working environment.

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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