Campaign Marketing Manager

Recruiter
Parkside Recruitment.
Location
Uxbridge, UK
Salary
Competitive
Posted
12 Aug 2019
Closes
07 Sep 2019
Ref
1233076499
Contract Type
Permanent
Hours
Full Time
My client are a global technology company who have an amazing opportunity for a marketing campaign manager who has experience of creating bespoke campaigns in pardot for clients across the EMEA region , the campaigns will be designed to nurture, engage and convert prospect customers as well as drive adoption and cross/up sell for existing customers. This role is part project manager, campaign builder and part asset creator. You will be responsible for working with the Corporate Marketing team to assist in the development and promotion of campaigns as well as being tasked to create custom assets specific to the European market, you will have demonstrate a solid working knowledge of SalesForce , Pardot as well as experience in the set up of email campaigns , webinar material , working with external agencies and have the ability to report of campaign performance metrics.

The Demand Generation Manager will also execute the development of targeted marketing campaigns and assets for the European market.
  • Work with corporate marketing team to develop and deploy demand generation assets and campaigns throughout Europe (EMEA).
  • Implement localization of campaign materials across Europe
  • Assist Europe team with local events and partner marketing events.
  • Work with talent to create webinar material, produce live events and measure effectiveness.
  • Create and set up email and nurture campaigns in Pardot.
  • Work with agencies to develop ebooks, infographics, sales tools, and marketing collateral.
  • Regional customer story & case study coordination.
  • Report on campaign performance metrics.
  • Manage all EMEA marketing requests from the European team.
  • Work with stakeholders to define business requirements and translate them to functional requirements for new projects and deployments.
  • 3-5+ years experience working in a B2B demand generation role
  • Experience creating marketing campaigns in Pardot including list builds, email set up, and landing pages.
  • Experience in developing email campaigns, ebooks, infographics, and sales tools.
  • Skilled in Adobe Photoshop, Illustrator, InDesign, and Dreamweaver.
  • Skilled in Pardot or similar Marketing Automation tool (Marketo, etc.).
  • Experience in setting up and managing events and webinars.
  • Experience working with global stakeholders.
  • Please get in touch for further details

Parkside Recruitment Ltd is acting as an Employment Business in relation to this vacancy. Parkside Recruitment is an Equal Opportunities Employer.

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