Marketing Manager

Haughey Recruitment
Dungannon, UK
04 Sep 2019
08 Sep 2019
Contract Type
Full Time
Due to increased business requirements and expansion , our client, a highly successful manufacturer of products for the wholesale and retail sector, have an immediate requirement for an experienced Marketing Manager to join their team.

This role will be responsible for the lead, design and implementation of all marketing strategies across the group.

Specific Tasks:

* Work alongside the Managing Director and Head of Sales to ensure the appropriate marketing strategy is developed to ensure the company grows profitability.

* In conjunction with the sales and finance team, analyse relevant data including competitor analysis to build an appropriate marketing strategy, targeting particular campaigns.

* Work with the finance team to implement a marketing expenditure budget with a seasonal impact to ensure appropriate campaigns are targeted.

* Ensure adverts are suitable and up-to-date, including organising mail merge campaigns.

* Oversee all social media posting and maintain a positive image of the business in both the local, national and international space.

* Build an appropriate after care system so that the business can deal rapidly with an customer issues and damage limitation is achieved when/if necessary.

* Manage events and attend relevant shows, ordering the appropriate materials to ensure the success of the shows.

* Contribute to new product development - research customer requirements and identifying innovative ways to add value for our customers.

* Video Production -agreeing brief, developing storyboard and script, overseeing production and editing.

* Social Media - agreeing and organising messaging/content on Twitter and LinkedIn social channels. Utilise industry software such as PhotoShop, Lightroom, InDesign, Fireworks etc to create and edit visual designs

* Liaise with key clients to discuss expectations and desired outcomes of design.

* Direct and allocate admin staff's time to ensure marketing related projects are completed on time. Monitor competitor activity, analyse market trends, and conduct specific market

* research.

* Literature production - agreeing brief, organising copy both writing it and sourcing, translation, organising photography, overseeing design, production and distribution

* All other marketing tasks and other ad hoc duties as required by the business.

Essential Criteria:

* Third level Education or equivalent experience in marketing

* Proven Sales and Customer Service Experience

* Excellent Communication skills both written and oral

* Strong Organisational skills and ability to prioritise workload

* Experience in digital marketing and social media management

* Strong work ethic and creative approach

* Excellent IT Skills - Google Analytics, Design Software such as Quark Xpress, InDesign or Illustrator plus photo-editing software, such as PhotoShop

* Rewards and Benefits

* Highly competitive salary package (Neg DOE)

* Dedicated admin support to ensure the Marketing Manager's time is spent productively

* The ability to attend external shows/events on company time to further develop the marketing manager's skillset.

* Flexible working hours.

* Health Insurance.

Please contact Frankie on (phone number removed) for more information

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