Communications Officer

Recruiter
Aylesbury Commercial
Location
Aylesbury, UK
Salary
Competitive
Posted
09 Aug 2019
Closes
08 Sep 2019
Ref
1231173000
Contract Type
Permanent
Hours
Full Time
An exciting opportunity has arisen for a Service Communications Officer based in Aylesbury to join an expanding company.

As a Communications Officer will include:
  • On developing and implementing a fully integrated Communications Plan
  • Identifying opportunities to promote the work of the council both locally and nationally; horizon scanning the wider public services environment in order to provide credible, up to date advice
  • Using data and research to develop a strong understanding of customer/audience insights and applying these to drive behaviour change and specific outcomes
  • Embedding evaluation and tracking into communication plans to assess impact, including return on investment from communications activities - setting communication objectives aligned to business objectives.
  • Collaborating with a wide range of internal and external stakeholders and partners, including senior managers, to amplify the reach and effectiveness of communications
  • Providing support on sensitive and confidential issues as required.
  • To plan and deliver on specified projects/strands for a Communications Plan
  • With guidance and support, following up opportunities to promote the work of the council both locally and nationally; horizon scanning the wider public services environment in order to provide credible, up to date advice
  • With guidance, reviewing existing data to develop an understanding of customer / audience insights
  • With guidance and support from line manager, ensuring evaluation is undertaken to assess impact of activity
  • Able to work with a wide range of internal and external stakeholders and partners to amplify the reach and effectiveness of communications
  • Understanding the communication needs and preferences of different customer groups and designing communications accordingly
  • Working across the range of communications disciplines to ensure the most appropriate and cost effective channels mix, across paid/owned/earned media, and both digital channels and traditional offline methods
  • Producing and quality assuring channel and audience appropriate content in a variety of formats (written content, photos, graphics and visuals, video and audio, web site content, social media content etc)
  • Developing effective working relationships to maximise the opportunities offered by community networks and forums; local, national, specialist and trade media (both on- and offline); bloggers; partner and supplier channels etc
  • Effective procurement and management of communications work using relevant systems, including Approved Supplier List and Panacea
  • Attending internal and external meetings, forums etc. to provide communications support to the work of the Council.
  • Providing out of hours communications support when needed.
  • Understanding the communication needs and preferences of different customer groups and with support and guidance, designing communications accordingly
  • Developing expertise across different communication disciplines and methods
  • Producing channel and audience content in a variety of formats with guidance
  • Developing effective working relationships to maximise the opportunities offered by local community networks and forums
  • Effective management of communications work using relevant systems, including Approved Supplier List and Panacea
  • Attending internal and external meetings, forums etc. to provide communications support to the work of the Council.
  • Providing out of hours communications support when needed.


An ideal Communications Officer will hold the following skills and experiences:
  • Significant experience and success in a similar work environment, backed by evidence of appropriate level of expertise.
  • Breadth and depth of knowledge of service. Knowledge of wider sector / external influences.
  • Expert knowledge of the specialist work practices / professional guidelines / legislation and emerging developments within the specialist area.
  • Knowledge and experience of contributing to the development of policies, procedures and practices.
  • Excellent customer service skills, with experience of resolving escalated customer enquires in the specialist service area.
  • Ability to interpret customer insight and feedback to review and improve the customer experience
  • Excellent interpersonal skills. Proven ability to negotiate and persuade and build and maintain effective working relationships at all levels. Ability to communicate with, engage and influence customers, partners and stakeholders, in complex situations.
  • Experience of supporting partnership working to deliver service improvements.
  • Good planning and organisational skills, with experience of working within general professional guidelines or organisational policy, to achieve service requirements.
  • Proven initiative and judgement to identify and resolve problems
  • Good ICT skills - both standard Microsoft applications and specialist systems.
  • The ability to cope with conflicting and changing demands through good time management and the ability to work under pressure.

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