Digital Marketing Executive

Recruiter
Baker Bright Recruitment
Location
Ibstock, UK
Salary
Competitive
Posted
07 Aug 2019
Closes
22 Aug 2019
Ref
1229542587
Contract Type
Permanent
Hours
Full Time
Digital Marketing Executive
c£28-£32k plus excellent benefits
North West Leicestershire location - close to the Derbyshire border and easily accessible via the A42


Our client is a fast growing SME business with significant plans to enhance their reputation even further and whilst doing are looking to appoint an experienced Digital Marketing Executive. If you like a fast paced, exciting environment where you can make a difference, then this could be the role for you.

This role will be responsible for growing and optimising existing digital channels and supporting the development and delivery of the business's digital marketing strategy.

KEY RESPONSIBILITIES:
  • Support the development of the digital strategy to boost brand awareness and growth across digital channels.
  • Maintain website; updating content, applying SEO techniques and best practices, and improving UX.
  • Create engaging content to boost follower growth across key social channels.
  • Manage and optimise PPC campaigns and social advertising.
  • Establish and oversee automated marketing campaigns, using the HubSpot marketing platform.
  • Deliver monthly reporting.
  • Support with production of video and other marketing collateral.
  • Work with colleagues to deliver cross-departmental projects.

IDEAL CANDIDATE:
  • c2+ years of relevant experience, in a similar role.
  • Strong understanding of digital marketing tools for B2B lead generation.
  • Experience of using Google Adwords and delivering PPC campaigns.
  • Previous experience of using Marketing Automation platforms and Content Management systems.
  • Understanding of HTML& CSS.
  • Exposure to the running social media channels.
  • Experience using Google Analytics, Search Console and Tag Manager.
  • Digital design experience, such as creating adverts/sales collateral/graphic assets.
  • InDesign and adobe suite experience preferable.
  • Understanding of SEO and UX principles.

This firm seeks to recruit talented people and this role can offer you an opportunity to develop your skills further and with a can-do attitude there is scope to potentially develop into a team lead role for the right candidate.

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