Membership Manager

Recruiter
membershipbespoke
Location
Central London, UK
Salary
Competitive
Posted
19 Jul 2019
Closes
23 Jul 2019
Ref
1191461855
Sector
Charity
Contract Type
Permanent
Hours
Full Time
Membership Manager

Euston, Central London

Basic Salary Up to £40K plus benefits

Permanent, Full Time

My client a leading charity based in the Euston, Central London is currently looking for a Membership Manager.

The Role

Transform and lead and the entire membership experience to deliver membership recruitment, retention and revenue targets.

Responsibilities

To oversee the preparation and delivery of an on-target income and expenditure budget relating to Membership

Lead and transform the entire membership journey, meeting KPI as agreed

Develop and execute strategies and tactical plans for an acquisition and retention

Commission and manage external agencies to provide strategic support and tactical activity

Devise an implement a constant improvement plan for Members club, increasing take up and individual benefit rate.

Develop schedule of communications in Marketing cloud for renewals and new members acquisition

To proactively identify statistical trends, using this information to develop an understanding of our members/customers and their interaction our services, and to act on this intelligence to provide new opportunities to increase membership take-up/retention

Manage acquisition mailings to grow membership

To continuously review the existing benefits and services, ensuring that member feedback and insight is captured, considered and used as appropriate

Plan and execute outreach events and other opportunities to promote membership.

Analyse and draw actionable insight from multiple data points

Proactively identify statistical trends to develop an understanding of our members/customers and their interaction our services, and to act on this intelligence to provide new opportunities to increase membership take-up/retention

Monitor membership acquisition and retention activity and report as appropriate

Prepare budget analyses and forecasting.

To add insight and relevance to any communications to members

To assist as brand guardian and ensure all communications follow brand guidelines

To participate in marketing team meetings and contribute to overall department targets

Commercially aware and budget focused

Excellent organisational and admin skills

Good interpersonal and communication skills

Experience of dealing with third party relationships or working in partnership with others.

To maintain the weekly membership reports

To manage the house swap scheme

To oversee individual giving programme

To ensure relevant information is posted and regularly reviewed on babble.

Person Specification

Essential

Background in either not-for-profit or commercial sectors

At least three years' experience of leading a membership programme for a similar sized or larger organisation

At least three years' experience of continuous improvement of a commercially driven membership benefits programme

At least three years' experience of developing, delivering and evaluating market-led strategic planning

At least three years' experience of Salesforce or a similar CRM system

At least three years' experience of directing creative and service agencies

Good organisation and administration skills

Computer literate, including Excel and basic web packages

Able to work independently and as part of a team

Proactive attitude

Desirable

Experience of the commercial sector

Marketing related degree or equivalent experience.

To apply to this role please send your CV.

Due to the volume of applications we are only able to contact successful applicants. Therefore if you have not heard from us within 10 working days please deem your application as unsuccessful on this occasion.

membershipbespoke is acting as recruitment business in relation to this role. membershipbespoke positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.

membershipbespoke remains the only specialist recruitment organisation in the UK, which offers a dedicated service tailored to the needs of Trade Associations, Unions, Professional and Regulatory Bodies.

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