Online Marketing Executive

Recruiter
The Work Shop
Location
Poole, UK
Salary
Competitive
Posted
19 Jul 2019
Closes
27 Jul 2019
Ref
1200872542
Contract Type
Permanent
Hours
Full Time
ONLINE MARKETING EXECUTIVE - POOLE - £20,000 - £23,000 PA

Online marketing executive Job Description:

My client are looking for a motivated and fun individual to develop & deliver bespoke search engine optimisation (SEO) and search marketing campaigns (PPC) according to each of their client's objectives!

The office is busy and vibrant in a relaxed working environment which promotes a healthy work/life balance!

The role is varied, as whilst it is a technical role that requires you to have a high understanding of online marketing, it's also an Account Management role focusing on client communication and retention.

Responsibilities of Online Marketing Executive:
  • Communicate with clients effectively to understand online marketing goals and manage their expectations
  • Perform keyword research in coordination with client business objectives
  • Perform SEO analysis measuring website performance via Google Analytics, Google Search Console and other SEO tools such as Open Site Explorer and Brightlocal
  • Perform on-page optimisation according to the latest best practices
  • Implement off-page optimisation including link, citation building and Google Business page work
  • Perform account management of client PPC accounts, monitoring key metrics such as keyword performance, quality score, click cost and average ad position
  • Monitor and evaluate search results and search performance across the major search channels, Google in particular
  • Keep up to speed with SEO, search engine, social media and internet marketing industry trends and developments

If this sounds like you, click apply!

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