Marketing Manager

Recruiter
Credit Plus
Location
Poole, UK
Salary
Competitive
Posted
20 Jul 2019
Closes
27 Jul 2019
Ref
1184495855
Contract Type
Permanent
Hours
Full Time
About Us

Joining Creditplus? It's more than just a job it's a career. We're a leading Motor Fintech Solutions company with over 14 years' experience of trading. The driving force behind everything we do is our entrepreneurial spirit which is encouraged throughout every department.

We're driven to be the best company for gaining and sharing knowledge for the benefit of its customers, partners and employees.

Our Role

An ever-changing and exciting industry, a growing business that isn't happy to follow trends, at Creditplus we aim to be a disrupter in the marketplace & continually look at new avenues to explore. Our Digital Marketing Team is at the forefront of this acting as the face of the business to all prospective Customers and Partners.

From new brand launches, innovative campaigns & increasing local awareness, you will be working with senior manager sot create and implement a killer SEO strategy and well as being responsible for driving the success of the Digital Marketing function at an operational level.

About You

What does it take to be a Digital Marketing Manager at Creditplus? You'll be driven to grow our brand to become a Market Leader, maintaining focus on creating a well-respected, known brand. A commercial focus, genuine hunger for staff development and a customer-centric view. You'll look at the bottom line but ensure the customer journey is at it's optimum.

We're looking for someone with;
  • 3 years' experience in a similar Digital Marketing role.
  • Ideally a formal marketing or digital degree.
  • An appreciation of UX and mobile in modern SEO.
  • A creative, ambitious, analytical and problem-solving mind.
  • Comprehensive understanding of analytical tools.
  • Ability to demonstrate online success and brand building success in other roles.
  • A creative, ambitious and problem-solving team player with excellent communication skills both online and off.
  • Ability to demonstrate how you have taken a marketing team across digital and traditional lines of marketing and created a well-respected or known brand direct to consumers.
  • Experience liaising and collaborating with in-house teams and external suppliers.
  • Previous content writing and outreach experience is an advantage, but a solid understanding of this practice is essential.

What Will You Do?

As a Digital Marketing Manager, you'll be focused on the day-to-day running of our Digital Team. Working cohesively with our Senior Management team you'll play a critical role in the execution of strategy, change and service delivery while improving the daily efficiency and effectiveness of our digital performance
  • Think strategically across all elements of our online journey and provide feedback and solutions to improve.
  • Increase conversion rates by assessing all aspects of the customer journey.
  • Lead all aspects of brand strategy, positioning & strategic planning
  • Lead all aspects of marketing communications for the company
  • Campaign management and execution - create brilliant brand campaigns with outstanding operational and stakeholder management.
  • Continually improve the performance of our own online brand
  • Work with key partners to spread the touch points to our potential new customers
  • Actively helping to improve the company's main website to increase organic presence across the main search engines.
  • Analyse technical and statistical data using our library of SEO tools.
  • Re-purpose content in line with our keyword map to ease crawling and improve our ranking potential.
  • Identify opportunities and develop new content in line with our SEO strategy.
  • Closely monitor our link profile and maintain reports to be shared with senior management.
  • Monitor the activity of our key competitors and identify new marketing opportunities.
  • Constructing innovative ideas to further develop our reach to potential customers.
  • Ensure a strong level of local SEO visibility and identify new opportunities to improve.
  • Be an effective communicator across all departments in the business.
  • Suggesting ideas and actively contributing to the digital marketing strategy.

What Will You Get?

We know that the key to our success is our people, that's why Creditplus offers a competitive salary & uncapped bonus structure but alongside we have numerous additional benefits to offer you:
  • 20 Days Holiday. + Bank Holidays
  • Birthday Off
  • Flexible Benefits Package
  • Staff Discounts
  • Pension Plan
  • Regular Social Events
  • Free Hot / Cold Drinks & Fruit
  • Long Term Incentive Plan

Working Hours

This opportunity is available for both Full-Time and Part-Time hours. (Flexible patterns will be considered for the right candidate).
  • Monday - Friday: 09:00 - 17:30

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