Director, Marketplace Development

Recruiter
AT&T
Location
Lambeth, UK
Salary
Competitive
Posted
15 Jul 2019
Closes
22 Jul 2019
Ref
1187317514
Contract Type
Permanent
Hours
Full Time
DescriptionAppNexus is seeking a Marketplace Development Directorbased inLondonto join ourcommercialteamto further develop and promotetheAppNexus'Marketplaceacross Northern Europe.The premise of this roleisto define the products, services and strategic direction taken to buyers and sellers that operate across the AppNexus Marketplace.Understanding of market dynamics and local market nuances is key,toidentify opportunities to pair buyers and sellers accessing AppNexus'Marketplaceacross Northern Europe.An innovative mindset and experience in partnering with Product teams tocommercialiseproductsand services offered to programmatic buyers and sellers isa key requirement. To do this effectively, theidealcandidate willhave experience in navigating the demand landscape across Marketers, Agencies and Trading desks along with a robust knowledge of Publisher goals and mechanics.Relationships with country level leadership, decision makers and key stakeholdersacross the buy side are essential to success.The Marketplace Development Directorwill partner directly with agenciesto driveincreased working media and customised solutions for buyers, alongside partnering with Publisher teams to provide growth for our clients and AppNexus.This is an exciting opportunity to join a vibrant, fast-paced company and play an active role in thebuildingof a new strategic function for AppNexus.About the jobIdentify opportunities to build products and services for Publishers,that represent premiumpackages of inventory/data to buyersCultivate and leadstrong demand partnerrelationships to represent premium inventoryacross Northern EuropeOwn and drive marketplace developmentstrategy, account plans,revenue pipeline, and deliver highcustomer satisfactionProvide analytical insights and reporting to buyers to highlight opportunities and drive incremental spendManage strategic initiatives and projects, and coordinate regional and global resources to deliverIdentify opportunities and risks and provide strategic plans to address themLearn AppNexus' programmatic technology and the ecosystem through our world-class training programs, leveraging this toserve as the programmatic expert to clients, providing technical/business knowledge and data-driven insights to drive increased programmatic spendLaunch new programmatic offerings into the market and communicateproduct feedbackand key informationfrom the fieldto relevant stakeholders at AppNexusWork with field marketing to develop and assist inoverarching narrative and events for buyers interacting across the AppNexus MarketplaceMeet and exceed quarterly and annual revenue goalsQualificationsAbout your skillsExtensive client-facing experience in business development andin programmatic salesTechnically savvy, with the ability to effectively consult and problem-solve with agencies andtheir execution layersExperiencewith engaging Product teams to design, build andcommercialiseproducts for programmatic buyers or sellersSignificant experience in the online advertising or advertising technology industryDemonstrable track record of pitching and closing large client / partnerships dealsStrong familiarity with online media buying, advertising technology solutions, and online advertiser business models and practicesDemonstrated understanding of programmatic technology, both on the buy and sell side a plusProven ability forgenerating data-driven insightsAbility to build strong relationships across partner organisationsEntrepreneurial mindset and demonstrated track record of exceeding performance objectivesTeam player withahigh level of integrity; willingness to share knowledge and ability to facilitate team rapportSuperior presentation and written communication skills

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