Digital Marketing Executive

Transun Travel
Oxford, UK
15 Jul 2019
24 Jul 2019
Contract Type
Full Time
Marketing Executive (Digital)

Experiencing the extraordinary is our forte, at Transun. We love to explore the marvels of the travel destinations we offer. As the UK's leading tour operator to the Arctic Circle, we're often to be found whizzing down frozen rivers on snowmobiles or mushing an eager team of huskies through snow-capped forests. Now you can join the adventure.

We now require a positive and results-focused individual to take a lead in the company's digital marketing activities, and drive reservations through traditional web-based platforms.

Matching a creative flair with commercial success, the appointed candidate will be involved in the production of a variety of marketing collateral and enjoy analysing their success rate. The role will include working alongside design, sales and marketing colleagues and gaining an understanding of the company's products will be key to achieving. Whilst the position is based in Oxford, there will be ample opportunity to travel to our holiday destinations to learn more about our products and ensure their unique qualities are present in the marketing materials you produce.

The role will include:

- Keeping the company website up-to-date and producing fresh content.

- Applying a broad understanding of SEO to maximise the visibility of the website.

- Working with designers, ensuring brand uniformity and that key product messages are prominent.

- Copywriting and proofreading.

- Email marketing.

- Assisting with social media content and blogging.

- PR work to drive traffic to the website.

- Working with external agencies to ensuring the effectiveness of PPC campaigns.

- Producing KPIs and data analysis to monitor progress.

Candidates should:

- Have a creative flair and bring fresh thinking to propel the company forwards.

- Have experience and a strong understanding of SEO campaigns.

- Be highly literate, organised and confident in their abilities.

- Have an analytical mind.

- Be willing to share a love of travel.

- Have the ability to multi-task and manage a number of projects simultaneously.

This position is based in Oxford, though there will be the opportunity to travel and experience our holiday destinations.

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