Marketing Executive

Recruiter
Resolve Recruitment Services
Location
Bath, UK
Salary
Competitive
Posted
18 Jul 2019
Closes
24 Jul 2019
Ref
1212106868
Contract Type
Permanent
Hours
Full Time
Marketing Executive, Bath, BA1

Resolve Recruitment are working with a long established and successful independent publishing company based in Bath. Due to internal progression, they now seek an experienced Marketing Executive.

Objectives
To maximise and increase the subscriptions, to help increase ticket sales for for events and generally work to increasing revenue the astute marketing practices.

Main Duties:
  • Manage the subscription process
  • Implement the strategy to increase both printed and digital subscriptions
  • Help build cost effective strategies to increase newsstand sales
  • Ensure that we maximise all platforms and media to increase ticket sales at Events
  • Build strong partnerships with our customers Social Media Departments
  • Create engaging and winning social media creative
  • Organise (and attend) our presence at third party events where we exhibit


Additional Duties
  • Create winning creative for house ads
  • Set up and manage the system for House Ads (subs/events)
  • Monitor the effectiveness and improve the response of all marketing activity
  • Organise and manage the contra deal process with LAA and AvBuyer Group
  • Manage the organisation of Trade events appropriate to the business
  • Use trade events as focus to increase subscription numbers
  • Review the subscription offerings and look for appropriate sub loaders
  • Better understand the reader and visitor through marketing surveys
  • Shoot, edit and post video at events
  • Ensure that we maximise chatter and engagement on all social platforms
  • Review and update company websites
  • Explore, understand and improve our mailchimp databases
  • Foster a creative ideas led approach to our overall marketing


Skill Required:
  • Organisational skills and attention to detail
  • Communication and interpersonal skills
  • Time-management skills and the ability to work under pressure project management experience
  • Problem-solving skills and diplomacy
  • Sales and marketing skills to promote the event and attract sponsorship and drive ticket sales
  • Creative
  • Copywriting
  • Marketing skills to drive subscriptions
  • Understanding and passion for the digital landscape
  • A flexible, target-driven, proactive approach
  • Administrative, IT and social media skills
  • Self-motivation and enthusiasm.

For more information about this rewarding and exciting Marketing Executive career, please APPLY TODAY.

Key:

Marketing Executive, Marketing Assistant, Digital Marketing, Bath, BA1.

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