Digital Marketing Executive- Moreton in Marsh

Recruiter
Anderson Recruitment
Location
Moreton-In-Marsh, UK
Salary
Competitive
Posted
12 Jul 2019
Closes
24 Jul 2019
Ref
1206373561
Contract Type
Permanent
Hours
Full Time
My client who are an internationally successful company based in Moreton in Marsh is currently recruiting for a Digital Marketing Executive to join their team on a permanent basis.

This is a fantastic opportunity for a candidate with previous experience within a similar role looking for a new challenge. The succesful candidate will be well-versed in the cocepts surround digital marketing, tech-savvy and comfortable managing a succesful ecommerce website.

Responsibilities/Duties;

-Manage the digital contribution to the overall Marketing plan, developing campaigns that align with customer engagement goals.

-Oversee the Social Media strategy, managing the content schedule, ensuring posts are captivating and consistent with the tone of voice across all channels (Linked In/Twitter)

-Management and execution of all stages within the Email Campaign lifecycle from planning the customer journey through to content writing, delivery and analysis

-Ensure the effective optimisation of campaign activity through knowledge of segmentation and targeting techniques

-Management of the website CMS, administering content updates and paying attention to site speed, quality score, sales conversion, UX & UI

-Tracking, analysis and reporting of website and campaign performance using Google Analytics

-Be actively involved in SEO efforts to improve online visibility and competitive edge

-Acquire insight into online marketing trends to keep strategies up-to-date

Candidate Attributes;

-Previous Digital Marketing experience (2+ years)

-Excellent understanding of digital marketing concepts and best practices

-Comfortable using Adobe Creative Suite (Photoshop, Illustrator, InDesign)

-Experience using ESP's to create automated campaigns centred around customer journeys

-Strong working knowledge of social media platforms, particularly LinkedIn & Twitter

-Experience of using google analytics

Hours - Monday - Friday 8am-5pm

Salary - £25,000-£27,000

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