Channel Marketing Manager

Recruiter
Samsung
Location
Ottershaw, UK
Salary
Competitive
Posted
14 Jun 2019
Closes
18 Jun 2019
Ref
1168430754
Sector
Engineering
Contract Type
Permanent
Hours
Full Time
Channel Marketing ManagerPosition SummaryThis Channel Marketing Manager role is responsible for developing and executing the marketing programme for assigned Channel Partners and leading the execution of an effective channel marketing programme ensuring that all Samsung marketing activities are fully leveraged and executed through the channel to deliver business growth. It will involve working with the channel sales teams to drive commercial performance, as well as working with key stakeholders across the business to deliver the business goals.Role and ResponsibilitiesAccountable for the marketing performance of the B2B Indirect Channel, delivered directly through assigned Channel Partners.Responsible for GTM planning & execution for new product launches, life cycle management and budget ownership to manage sell in and sell out of Samsung products.Manage the full suite of channel activities: sales enablement, events, incentives, creative and PR.Continually evolve the MDF and incremental marketing investment decision-making and processes.Build weekly/monthly/quarterly and annual co-marketing and activation plans with nominated partners to create demand and sell-through for Samsung's portfolio of products.Input into Channel Partner account plans and shape 360-degree channel marketing programmes.Assist the commercial teams to sell into channel new B2B products, solutions and propositions through clear presentation of any marketing campaigns.Understanding the customer account strategic priorities and opportunities by developing prosperous relationships at all levels in the account.Be responsible for ensuring the marketing budget is allocated in a cost effective manner to maximize ROI. Based on projected sales, ensure that activity planned is in line with proposed accruals.Manage activities and budget with relevant channel marketing agencies.Identify best practice across the channel marketing plans and opportunities to replicate.Anticipate the competitive activity both in the market and channels, and plan for such events to limit the potential negative effect upon Samsung B2B sales.Attending sales and team meetings to present plans and gather feedback.Organise and attend weekly/monthly/quarterly marketing planning meetings with the key Channel partners.Timely management of all admin tasks/reporting.Skills and QualificationsSoft SkillsStrategic acumenAction and delivery orientatedAbility to handle multiple internal and external stakeholders and deliver on key projectsMust be confident in delivering presentations to large audiences made up of Senior stakeholders and CustomersAbility to seek out and build relationships across the channel contact matrix is a mustMust be able to multi task and project manage large projectsMust be a team playerMust have initiative, be passionate, creative and self-motivatedAbility to translate company and customer strategies into marketing plans that deliver growthAbility to navigate and thrive in complex and matrix organisation environmentsAlways pays attention to detail whilst seeing the bigger pictureHard Skills:Must be able to demonstrate experience in a similar role delivering channel marketing activities that drive channel growthTeam Management experience would be preferableIdeally B2B2B Channel Marketing experienceMust be able to demonstrate experience across the marketing mixCommercial ability to produce business case and ROI on marketing spendExperience in managing complex marketing budgets and processesHigh level of experience with MS Office, in particular PowerPoint and ExcelQualified up to degree level or equivalentMarketing qualificationTelecoms background essential, ideally within hardware manufacturer, distribution, reseller or MNO environment * Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please clickhere.Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world's leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at ().

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