Digital Performance Marketing Manager

Recruiter
BS&T Digital Ltd
Location
Bromley, UK
Salary
Competitive
Posted
14 Jun 2019
Closes
19 Jun 2019
Ref
1181087020
Contract Type
Permanent
Hours
Full Time
Digital Performance Marketing Manager

BS&T Digital - Trafalgar Digital Marketing Team

Bromley

If you're looking for a new challenge with a real opportunity to work out of your comfort zone and you want to work for a truly global travel brand, then keep reading!

Trafalgar Travel is seeking a highly talented Performance Marketing superstar who has a passion for all things digital and a creative edge that sets them apart from the crowd, and outside the box to join their Digital Agency (BS&T Digital) to take their acquisition programme to a new level. You'll work within a global digital team whose sole focus is to support the regional sales & marketing teams and global brand team to drive business growth through digital.

Who are we?

Trafalgar Travel has been creating exceptional guided holidays for over 70 years.

With more than 230 trips to worldwide destinations, including Europe, North & Central, South America, and Asia, we continue to offer new ways to travel every year.

A family company, guided by CEO, Gavin Tollman, we pride ourselves on our ability to innovate. We were the first to create Insider Experiences; enabling our guests to appreciate their destination through genuine local experiences, such as dining with locals in their homes. And we continue to evolve guided travel in new directions.

Travel is our passion! See it for yourself in what our guests say on social media, and how we've won more awards than any other guided travel company.

Think you've got what it takes?

We are looking for an experienced digital native with a flair for creating high-impact ROI strategies. You'll will be focused on growth and be responsible for planning, managing & informing acquisition strategies across a paid marketing mix and for that we need someone who is articulate, meticulous, analytical & passionate but also someone who has a sound & thorough understanding of the broader digital marketing mix. At times, your remit will develop to be cross-channel working across all digital marketing activity in conjunction with the other specialists across the team.

You'll be working in a truly matrix environment and will work directly with our sales regions to define and execute their digital marketing requirements. But you'll also bring your extensive expertise to help them with best practice and guidance.

This role would be perfect for an innovative and ambitious digital marketer who's seeking their next challenge to develop an award-winning performance strategy for a global travel brand.

Still interested?

Here's what we're looking for:
  • A clear commercial focus and understanding of performance marketing channels fit into a broader marketing strategy, with a proven track record in leveraging platforms for acquisition and retargeting.
  • 3+ years digital marketing experience (ideally in a B2C environment), including tactical execution and strategy development
  • A clear commercial focus and understanding of performance marketing channels fit into a broader marketing strategy, with a proven track record in leveraging platforms for acquisition and retargeting.
  • Experience with end to end campaign management; planning, building, testing, delivering and analysing digital marketing campaigns
  • Ability to implement and drive global strategies with regional variations and set the KPIs for success
  • Ability to work with regional marketing teams to optimise digital marketing campaigns through measurement and analysis and the ability to make recommendations on future campaign development

Think you've got what it takes?

You'll need the following:
  • Work with an attitude of 'it's up to me to make it happen'
  • Strong experience of working in a fast-paced marketing environment, delivering integrated digital marketing campaigns
  • Exceptional work ethic and ability to perform under pressure and meet deadlines
  • Strong verbal & written communication skills & ability to liaise with a number of stakeholders across regional teams
  • High levels of attention to detail
  • Expert in search - paid and organic, display and re-targeting
  • Proven ability to optimize media agency relationship
  • Strong knowledge of Google Analytics features
  • Be FUN & enjoy working in a young, dynamic & hard-working team

The role is based in Bromley (15 minutes from Victoria). An attractive package will be offered to the right candidate.

Fancy your chances?

If you think you've got what it takes, please submit your resume/CV and tell us why you think you'd be perfect for this role.

Orange Recruitment is advertising this position on behalf of our client. By clicking apply you accept that your application will be forwarded to only this client in order for the role.

This job was originally posted as www.totaljobs.com/job/86882246

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