CRM Data Analyst / Customer Insight Analytics

Location
London (Greater)
Salary
Competitive Salary Package + Benefits Package + Awesome Vibrant & Inspiring Workspace
Posted
23 May 2019
Closes
20 Jun 2019
Ref
12647
Function
Marketing
Contract Type
Permanent
Hours
Full Time

CRM Data Analyst / Customer Insight Analytics
London, EC2R
Competitive Salary Package + Benefits Package + Awesome Vibrant & Inspiring Workspace

Ready for your next challenge? Ready to be part of the fastest-growing success story in active nutrition? Ready to have some fun?

If yes, we'd love to hear from you.


Who we are


We are not only a shaker in terms of revenue (c£50 Million), but we are also shaking up the active nutrition sector. We are innovators. We are disruptors. We are game changers. If you want to help create and drive the soon to be the biggest success story in UK active nutrition, you need to join us. We want passionate risk takers. We want people that like to challenge our thinking. We want people that live and breathe digital and have a passion for health, fitness and sports.

We are at the start of an incredible journey, with a mission to move the business from a manufacturing-led retailer to a destination eCommerce brand for active nutrition. We need your help to do this…

This brand-new role offers the opportunity to join a growing CRM team and work within a dynamic, fast-paced environment where we are constantly striving to enhance the relevance and performance of our customer communications across all 12 of our markets. 

The CRM database analyst will own the management of our customer data; providing actionable insights on our customer’s behaviours and campaigns, and building on the current customer segmentation and profiling to ensure all communications are optimised and personalised.

Key Accountabilities:

+ Ensure we have a deep understanding of who our customer is, why and when they shop, how they interact with the brand and what their lifetime value is
+ Utilise this knowledge to identify any trends and opportunities
+ Provide regular insights to the wider team to drive performance and inform our marketing approach across all channels
+ Review and build on current customer segmentation to ensure we communicate to customers more effectively and efficiently
+ Oversee the approach and analysis of complex multivariant testing ensuring all tests reach a strong level of significance before maturing
+ Identify any gaps in our customer data and develop strategies with the head of CRM for filling these
+ Work closely with both internal teams and 3rd party suppliers to ensure we are capturing, collating and storing our customer data lawfully and systematically from internal sources and 3rd party suppliers
+ Assess and optimise current processes to ensure efficiency and accuracy in everything we do
+ Advocate a customer-centric mindset across the business

Ideal Candidate Specification

+ Solid experience in an analyst or data scientist role
+ Ability to manipulate large, raw data sets
+ Experience in and knowledge of statistical and analytics techniques, including propensity modelling, segmentation, churn analysis, clustering, etc.
+ Advanced excel skills
+ Proficient at using SQL or similar
+ BigQuery and GA360 knowledge preferable
+ Commercially-minded with the ability to translate analysis findings into revenue generating initiatives
+ A problem solver not afraid to challenge the status quo

Salary & Benefits:

+ Competitive salary
+ We’re open & honest, actively listening to employee feedback to help us in our goal to become one of the best places to work
+ We have huge ambition and actively support each other to hit goals and drive the business forward
+ All sorts of Learning & Development support, including a dedicated budget per team
+ Statutory pension scheme
+ Perkbox subscription with discounted cinema tickets and gym membership
+ Casual dress code
+ Company discount scheme
+ Annual company bonus scheme
+ Regular product desk drops

Your Background / Previous Roles May Include:
Customer Insights Analyst, Data Scientist, Customer Insight Analyst, CRM Data Scientist, Customer Insights Data Analyst

Interested? Apply here for a fast-track path to the Hiring Manager

Application notice... We take your privacy seriously. When you apply, we shall process your details and pass your application to our client for review for this vacancy only. As you might expect we may contact you by email, text or telephone. Your data is processed on the basis of our legitimate interests in fulfilling the recruitment process. Please refer to our Data Privacy Policy & Notice on our website for further details.

If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR.

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