PPC Executive

Recruiter
Recruitment Genius
Location
Glasgow, UK
Salary
Competitive
Posted
20 May 2019
Closes
23 May 2019
Ref
1146518769
Contract Type
Permanent
Hours
Full Time
PPC Executive :-

£27,000 - £29,000 DOE

This company is the UK's biggest and fastest growing businesses within its sector.

Reporting to the PPC Manager, the PPC Executive will manage the campaigns and performance of the paid search channel. This role is also responsible for managing and improving the affiliate channel. Both are key areas in the wider marketing department.

As PPC Executive you will be responsible for the following tasks:

- Plan, optimise and manage paid digital campaigns to ensure they fall in line with the larger digital marketing strategy
- Ensure PPC and campaigns are up and optimised according to brief and best practice guidelines
- Manage medium to large-sized digital budgets
- Work with the content team to ensure landing pages are effectively optimised for all campaigns to ensure maximum ROI and conversion is possible
- Perform keyword research and manage bid management
- Keep up to date with the latest industry trends
- Define new and improved PPC strategies

Minimum Requirements

- Minimum 2 years' digital marketing management experience - agency or client side considered
- Prior experience and a proven track record in driving successful PPC campaigns
- Must have extensive experience of working with Google Adwords /Google Analytics
- Knowledge of regular testing, optimising keywords and landing pages
- Ability to work in a fast-paced environment and prioritise workflow effectively
- Strong numeracy and data analysis skills and passion for harnessing data and extracting insights to drive campaign performance
- The ability to present factual and analytical data to colleagues
- Communication and influencing skills
- Highly motivated to meet and exceed targets
- Highly motivated, personable with a friendly attitude

This job was originally posted as www.totaljobs.com/job/86358617

Similar jobs

Similar jobs