Marketing Copywriter - B2B/Finance

London, UK
20 May 2019
23 May 2019
Contract Type
Full Time
I am currently working with a great financial B2B company, who are the leading global provider of conferences, training and research on cash management, treasury and risk. They provide a platform for treasurers and CFOs from the world's leading companies to exchange innovative strategies, best practice and expert opinion either face-to-face or online.

They are looking for someone to develop attention-grabbing content that resonates with our target audience. Working closely with our editorial team, you will play an essential role in how we effectively retain and acquire customers, increase brand awareness and ultimately deliver revenue.

Key responsibilities

* Create email marketing content that increases open and click rates
* Create content that drives engagement across social media channels and nurture followers
* Create attention grabbing copy for online and offline advertising
* Optimise web content using knowledge of SEO best practice
* Work closely with the digital marketing team to track, measure and continually optimise the
effectiveness of all digital content
* Ensure all content is in line with company brand, tone of voice and competitor positioning

The role:

* Excellent command of written and spoken English
* Relevant marketing experience
* Excellent writing and grammar skills
* Excellent attention to detail and proofreading skills
* Knowledge of SEO also have the ability to manage multiple tasks, prioritise accordingly and work to
tight deadlines
* Knowledge and experience of using social media business accounts including Linkedin, Twitter,
Facebook, Instagram and Google+

This opportunity is perfect for someone who wants to establish tone of voice and get immersed into a company.

Sound like the role for you? Apply now!

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