Senior Marketing Manager

London, UK
19 May 2019
23 May 2019
Contract Type
Full Time
Working for one of the world's most successful and recognisable brands, the Senior Marketing Manager will oversee the development and delivery of commercial product and brand marketing activity throughout the UK, Ireland and other global territories.

Reporting to the Head of Marketing, the Senior Marketing Manager will play a visible lead role in executing go-to-market plans that will deliver growth of current and new products in terms of revenue and market share.

The Role:
  • Manage the creation and development of the organisation/s products targeting the Public Relations [PR] and Advertising & Marketing [A&M] industries.
  • Execute the internal and external go-to-market plan for current and new product launches
  • Forge strong partnerships with leading B2B agencies, experts and partners and manage external suppliers of B2B marketing services
  • Own and report on the measurements and statistics of PARDOT marketing activity, working closely with the UK Commercial Sales Team and Trading Analysis Manager to analysis campaign performance and update campaign flows for continued optimisation and/or changing business requirements.
  • Act as the Brand guardian within the EMEA & APAC team, with responsibility for approval of client collateral.
  • Work closely with Head of Commercial Accounts and Head of Marketing to forecast annual B2B marketing budget to support B2B marketing strategy.

The Candidate:
  • Previous experience in a Marketing Manager role, ideally for a large company
  • Competent with PARDOT and SALESFORCE
  • Significant experience of creating commercial products ranges, preferably for the PR and Advertising Industry in the UK.
  • Proven experience in lead generation and data analysis
  • Superb communication skills, both written and verbal with great attention to detail across all levels of business. Can create and deliver effective presentations to executive-level audiences.

This is opportunity is for a someone who wants to advance their marketing career with a world rebound company working. If this sounds like the next step in your career, please apply today.............

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