Marketing Research & Insight Manager - Quant & Qual

Recruiter
Henry Nicholas Associates
Location
Bristol (City Centre)
Posted
01 May 2019
Closes
21 May 2019
Contract Type
Permanent
Hours
Full Time
We're looking for an experienced marketing research and insight manager with 2-6 years of experience in a marketing and consumer research (quantitative and qualitative research would be ideal) for a well-known consumer brand with it's Head office in central Bristol. This is a fixed-term contract until Christmas 2019 but they are a large organisation with a very large marketing team, so the likelihood of finding a longer-term role in the team there is fairly high.

The experience we need

- Market research background with some client-side experience
- Sound project management and analysis experience
- Deep understanding of qualitative and quantitative research techniques across the marketing mix with particular expertise in Comms and Brand.
- Ability to analyse the output of ad hoc research within a business context and provide recommendations to stakeholders on what action to take.
- Ability to synthesise a variety of sources to deliver joined up insight to increase impact and contextualise recommendations
- Excellent stakeholder management and consulting skills and the ability to see both the big picture and the detail.
- Ability to build close internal and external working relationships
- Ability to direct and manage market research agencies – ensuring that they are efficient, effective and meaningful and deliver insightful and business focused recommendations.
- Experience of managing a research budget would be beneficial – ensuring that market research spend delivers value for money to the business.

The role.

Reporting to and working with a Research Insights Manager you will be responsible for:

- Recommending and managing consumer and customer research into our brands and Comms
- Ensuring timely delivery of research within agreed budget
- Delivering insight based recommendations, primarily around the brand's campaigns to facilitate effective decision making and drive enhanced marketing outcomes
- Contributing to the development of enhanced market research programs to work in the new digital and data driven marketing era
- Building the capability and expertise levels in colleagues across the brand and marketing teams, to ensure they understand the implications of your research

The company.

A household-name brand with a growing marketing team, excellent benefits package and good career progression. They place a huge emphasis on their brand values, both consumer facing and internally. They look for collaborative, smart and forward thinking marketers who want to make a real difference.

What you’ll get in return.

- The chance to work for a well-known brand and join a growing team.
- A competitive salary.
- Excellent benefits package including a highly competitive pension contribution, 28 days holiday, 10% on target bonus with the potential to exceed this, and more.

How to apply.

If this sounds of interest, then please click the apply button right away!

For more info on this or similar roles please give Tony a call.

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