Digital Marketing Intern - London

Recruiter
bct resourcing
Location
London (Greater)
Posted
25 Apr 2019
Closes
21 May 2019
Contract Type
Permanent
Hours
Full Time
Type: Digital Marketing Intern (Italian Market)
Duration: 12 months
Salary: £15,000 per annum
Location: Central London
Start Date: June 2019
Hours: Full time (Mon - Fri)

Client is a national tourism agency, a non departmental public body, funded by the Department for Culture, Media and Sport, responsible for promoting Britain worldwide and developing its visitor economy.

On behalf of our client, we are currently recruiting for a Digital Marketing Intern (Italian Market) to join their Europe division on a 12 month industrial placement. This is an exciting opportunity for a recent graduate who is looking to gain valuable experience in the digital marketing field.

Responsibilities:
Support the Italian market on consumer facing marketing activities.
Social Media:
o Community moderation and engagement following guidelines
o Creation and curation of content and suggest ideas for new engaging content
o Schedule content for Facebook and Instagram using the right tools

Content:
o Proof read translated content
o Localise copy for digital channels and campaigns
o Edit and write well-crafted web copy to agreed online style guidelines

Website:
o Edit and optimise webpages of the Italian consumer website
o Report bugs and issues to the central content team

Reporting:
o Creating regular reports on monthly and ad hoc basis on agreed KPIs for digital channels

Business Support:
o Assist the Digital Manager as required on ad hoc B2C business activities

Person Requirements
Education/Qualifications:
* Open to recent graduates
* Open to Marketing or related degree disciplines

Characteristics:
Italian language native speaker and fluent in written and spoken English
Good knowledge of the Italian market and culture
Possess engaging “conversational” writing skills with an excellent eye for detail
Proofreading and editing skills and ability to create, produce and edit written materials
Good knowledge of social media channels, especially Facebook and Instagram
Good knowledge of Excel

Desirable:
Experience with CMS tools (Drupal or similar)
Experience with HTML code
Experience with content SEO
Experience with eCRM tools
Experience writing content for an organisation or blog (online or offline)
Experience creating content on social media channels for an organisation
Knowledge of social media management tools
Good knowledge of Google Analytics and other analytics tools
Good knowledge of Britain as a tourism destination

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