CRM Analyst

First Achieve Ltd
22 Apr 2019
28 Apr 2019
Contract Type
Full Time
CRM Data Analyst required, based in Manchester city centre. Delivering a disruptive, multi-channel CRM programme within all stages of the customer’s lifecycle, analysing promotional campaigns and delivering recommendations to drive increasing customer value to the business.

Position: CRM Data Analyst

Location: Manchester City Centre

Salary: £25,000 - £28,000

Whether you prefer a lie in or an early finish, they offer the flexibility for you to do whichever you prefer. With a dedicated Xbox room, ping pong table, darts board, and dress-down Friday, as well as regular incentives, the office space here is a vibrant and exciting place. You will also receive 25 days holiday, plus bank holidays.

Job profile:

* Deliver all CRM analysis from campaigns and promotion performance through to ad-hoc requests

* Work with the CRM Managers and Team Leaders to deliver valuable analysis to drive the promotional roadmaps delivering the strategy outlined by the CRM Director and Manager.

* Create new segmentation on the customer base to drive targeting of promotional offers

* Deliver campaign analysis on all products and lifecycles ideally with an automated solution

* Derive insight from data analysis and communicate this output to a variety of different audiences using most appropriate presentation techniques.

* Support the team leader to identify specific customer data targeting within product verticals and serve relevant promotions to maximise LTV.

* Deliver ad hoc analysis requests on KPI performance, trends and opportunities to improve future campaigns.

* Support the teams to test and refine, automated multi-channel journeys bespoke to customer clusters which deliver increased customer lifetime value.

* Work closely with the promotional executive to analyse end to end performance of the promotion and optimise for future activity.

* Report to the Marketing Analyst Manager with a dotted line to the CRM Director


* Educated to degree level, ideally in Maths or statistics related subject or minimum of 1-2 years’ experience in Digital Marketing, CRM or Email Marketing.

* Analytical skills and coding experience ideally R or Python

* Excellent organisational skills and ability to multi-task

* Project leader skills and stakeholder management

* Clear understanding of the principles of customer segmentation.

* Results-driven and commercially aware

* Self-motivated, uses initiative and ambitious

* Team player, sociable, can quickly adapt to change

First Achieve was founded on the concept of being much more than a recruitment agency. With businesses and job seekers becoming increasingly frustrated by standard industry practices, we developed a fresh approach to matching candidates and organisations who share a common goal.

If you would like to apply for this position, please use the link provided. Alternatively, please email a copy of your CV For more information regarding this position or any others, please call Chris on (phone number removed)

Similar jobs

Similar jobs