CRM Consultant

Recruiter
Salt Search
Location
London (Greater)
Posted
18 Apr 2019
Closes
13 Jun 2019
Contract Type
Permanent
Hours
Full Time

Role: CRM Consultant

Location: London

Day rate: up to £250 via LTD

Contract length: 3 months initial

Responsibilities

Core Duties will include:

  • Help in delivering the companies e-marketing campaigns, optimizing player lifecycle programs and working across various touch points to drive engagement and achieve business goals
  • Involvement in a "test & learn" approach broadening your experience across a number of retention initiatives.
  • Help in managing reactivation, lapse prevention and retention plans ensuring multi-channel campaigns are produced and implemented effectively to ensure optimum customer engagement.
  • Brief in creative and data requirements to the design/data team
  • Work on ad hoc projects as well as assist in weekly promotion planning.
  • Report on CRM campaign results

The Person

  • Strong attention to detail
  • Marketing minded
  • Good analytical and reporting skills
  • Excellent copy writing skills, grammar, punctuation and spelling
  • Capable of working on multiple projects while managing workload and delivering to a high standard

Experience/Competence

  • Minimum 2 years experience in Email marketing, CRM, online marketing and/or direct response marketing would be beneficial
  • Experience using Sendy and OneSignal beneficial
  • Knowledge of gaming / leisure sector would be an advantage
  • Understanding of a multi-channel environment

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