CRM and Email Campaign Exec

LBU Solutions
18 Apr 2019
10 May 2019
Contract Type
Full Time
We are currently looking for a CRM and Email campaign executive on behalf of our client in Chester. Our client is one of the UK’s leading holiday cottage rental providers.

Job Title: CRM and Email Campaign Executive

Location: Chester

About the role

Our client has a CRM system in place and they now need to make sure it is presented to their sub brands and throughout the office.

The main responsibilities will include:

* On board their sister brands on to their CRM platform

* Create and manage email, SMS and automated marketing programmes specific to each sister brand

* Improve the engagement of customers and its sub brands

* Drive bookings and increase the rebook rate

* Take accountability for the execution and effectiveness of multi brand CRM campaigns

* Improve the retention rate of existing customers

Essential Experience

Previous commercial experience in a CRM executive role, including:

* Management of CRM campaigns, from taking an initial brief to delivery of the campaign process and creating follow-up reports to measure the success of the campaign against objectives

* Experience of planning and implementing test activity through multiple channels

* Experience of working on multi-channel campaigns, including email, direct mail and other digital activity

* Digesting marketing data and using this to create reports and convey meaningful and useful commercial information

* Managing key stakeholders at different levels of seniority within the business

* Experience of managing, building and deploying activity through an email service provider

* Good level of Excel skills (at least intermediate)

Desirable Experience

* Experience of working in the travel industry

* Experience of using a CRM platform

* Experience of working within a fast-paced environment


* 33 days’ holiday (including bank holidays)

* An additional day off during the week of your Birthday

* Annual bonus scheme

* Staff pension

* Private Medical

* Death in Service payment

* Subsidised park and ride passes

* Staff discount on cottage holidays

If you feel that the above describes you and your attributes then sent in your CV and one of our team will be in contact with you shortly. Alternatively please call contact one of the team on the number below

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