Business Development Manager

Parna Recruitment
London (North)
13 Apr 2019
21 May 2019
Contract Type
Full Time

JOB TITLE: Business Development Manager - VAPE


Our Clients mission is to improve the lives of the world’s one billion adult smokers by driving innovation to eliminate cigarettes. Our Client is the number one US-based independent e-cigarette, selling over four million pods per month.


  • The Business Development Manager (BDM) manages a territory of vape retail customers in a defined geographic area
  • The BDM is a pivotal role within the UK sales team with responsibilities for developing and growing Our Clients new product listings, distribution, rate of sale and retailer share of mind/voice through seamless execution of territory plans at store level
  • Performance in this role will be measured primarily by achievement of product listings, volume and sales growth, implementation and execution of training, trade programmes and in-store visual merchandising
  • This role is ideal for someone currently working in Field Sales in the tobacco, drinks or related FMCG categories
  • This role reports to the Area Sales Manager


  • Developing new business opportunities through regular store visits, product promotions, incentives including trade programmes and in-store events
  • Sell in/implementation of joint business plans, product listings, new customer acquisition and implementation of trade programmes and training schemes
  • Establishing and maintaining working relationships with key decision makers.
  • Conducting staff training for vape customers and supporting Head of Vape Channel with staff training for major chain customer’s and distributor sales teams.
  • Keeping informed of and contributing to the development of the UK Vape Channel strategies.
  • Maintaining comprehensive and up-to-date market, commercial and customer records in Salesforce.
  • Reporting on competitor information, new product developments, promotions and brand activities.
  • To negotiate placement of POSM and fixtures. Ensuring ongoing compliance.
  • Negotiate, agree and manage trade programmes and engagement initiatives.
  • Ensure initiatives are executed according to agreed plan.
  • To deliver agreed sales targets for assigned geography.

North London



  • Experience and knowledge of the FMCG retail environment
  • Experience and ability to manage a large group of stores across a geographic area
  • Persuasive and adaptable presenter - ability to positively influence different stores and staff
  • Key Attributes Necessary for Success
  • Strong resilience and desire to drive continuous improvements and operate in a changing environment
  • Ability to build and develop collaborative relationships - internal and external
  • Ability to problem solve and think on your feet
  • A full UK driving license is required for this role


  • At least 3 year experience working in a field sales or business development role in the FMCG sector or experience working in the vape channel a plus
  • Education
  • BA/BS degree preferred but not required


  • People. Work with talented, committed and supportive teammates
  • Equity and performance bonuses. Every employee is a stakeholder in our success
  • Cell phone subsidy
  • £6000 car allowance, 45p a mile/25p post 10k
  • Lunch allowance
  • Health Care
  • 20% bonus
  • Basic £24000 - £32000

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