Head of Conversion

Recruiter
Harnham
Location
London (Greater)
Posted
11 Apr 2019
Closes
21 May 2019
Contract Type
Permanent
Hours
Full Time

Head of Conversion
Central London
£100,000

One of the UK's most exciting, fast-growth technology companies are looking to add an seasoned Optimisation and UX specialist to their highly successful digital team. In this role you will take full ownership of the split testing roadmap (A/B and Multivariate Testing), working closely with UX and Senior Stakeholders throughout the business to optimise customer journeys and analyse site/campaign performance.

RESPONSIBILITIES:

  • Own the split testing roadmap (A/B, Multivariate)
  • Drive detailed test hypothesis
  • Build out the UX reseach and qualitative analysis function
  • Perform deep-dive statistical analysis & user segmentation.
  • Champion a data driven Test & Learn culture to the business.
  • Grow CRO the team, from 6 to 18.
  • Become the key point of contact regarding optimisation across the business.
  • Work with executive management on a long-term strategy to grow the optimisation team.

REQUIREMENTS:

  • Extensive split testing experience, both A/B and MVT.
  • Web Analytics experience, preferably with Google Analytics and Adobe Analytics.
  • Strategic knowledge of advanced Conversion Rate Optimisation.
  • Seasoned line manager of sizeable teams
  • Extensive recruitment experience

SALARY

If successful in your application you will receive a basic salary around £100,000 based on experience.

HOW TO APPLY

Please register your interest by sending your CV via the Apply link on this page.

KEY TERMS

IBM, Coremetrics, Google Analytics, GA, Omniture, Adobe, Sitecatalyst, Analyst, Online, Web, Digital, JavaScript, CSS, HTML, SQL, Data, Excel, Mobile, Tagman, Tag Management, jQuery, Implementation, Web Analytics, Vendor, Tool, Digital Analytics, App, Application, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation

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