Account Executive

03 Apr 2019
16 May 2019
Contract Type
Full Time

Account Executive

Location: Tonbridge

Salary: £16,000 - £19,000

About the Accounts Executive role:

As an Account Executive you are responsible for conducting the majority of the day-to-day account execution and administration. This includes completing all support tasks as directed to execute the strategies and activities as detailed by your account managers/directors, and ensure your accounts are well organised and structured in terms of time.

Expectationsfor the Account Executive role:

Client Delivery and Strategy

  • Identifying publicity opportunities as directed
  • Raising the standard of account management to ensure that all communication with clients – and all outgoing communication– is of the highest quality
  • Ensuring press coverage is captured and delivered to clients in a timely fashion
  • Participating actively in meetings, including assisting in the preparation for the meeting and in presenting elements as directed
  • Participating in presentations to existing clients and at new business pitches
  • Contributing to new business brainstorms
  • Liaising with clients at a junior level in a confident manner and build good working relationships
  • Developing useful and relevant business contacts
  • Developing ability to be able to brief all suppliers such as designers, photographers, and printers in a knowledgeable and precise manner

Media Planning and Execution

  • Developing a full understanding of how the media works in the particular areas in which you operate, the opportunities available, starting to build relationships with journalists etc.
  • Managing the end-to-end process of press release distribution and follow ups
  • Helping to sell in items to media as directed, verbal and written
  • Proactively looking for opportunities, working alongside managers
  • Making verbal approaches confidently to all journalists – consumer, business-to-business and trade – to sell in ideas and discuss opportunities
  • Assisting in the organisation of events; ranging from workshops, photo calls, press conferences, and training days etc. on behalf of clients
  • Writing coherent and factually accurate press releases that require minimal amends from seniors and clients


  • Reviewing and proofing written materials
  • Producing internal copy for newsletters, internal briefings and notice boards
  • Creating accurate written communications such as letters, emails, memos etc., both internally and externally to colleagues, clients, and journalists
  • Undertaking media and administration desk research for new business pitches and current client programmes as required
  • Handling all administration for accounts including filing, press cuttings etc. to ensure the smooth running of the business
  • Assisting with content creation for the company social media channels

Additional requirements for the Accounts Executive role:

  • As we are a small team, from time to time you may be required to carry out reasonable and relevant tasks that fall outside of your positions remit
  • Within reason, you may be required to work outside of your standard contracted hours to meet the needs of the business
  • As part of your ongoing development, you may be required to undertake training to meet the requirements of your role
  • You will be required to keep abreast of relevant industry developments, which includes reading blogs, papers, and publications, and attending relevant industry events
  • You will be able to travel when required to meet new and existing clients

Similar jobs

Similar jobs