Marketing Executive

WR Engineering & Manufacturing
20 Mar 2019
31 Mar 2019
Contract Type
Full Time
Marketing Executive

£25,000 - £27,000 PA

Braintree, Essex

Marketing Executive required working for a manufacture of electrical equipment trading for over 60 years. As the Marketing Executive you will be required to create and implement marketing and communications campaigns. The company executes marketing activities through the field sales organization, using catalogues, application-specific brochures, product flyers, promotions, trade advertising and a demonstration van.

The demo van is used as one of the key marketing tools to raise awareness about the brand amongst wholesalers and end users. Management of the supporting material for the trade shows and various events involving the demo van will also fall under the responsibility of the Marketing Executive.

The main purpose of this role is to focus on the strategy of raising brand awareness with end users. Fundamental to this is the development of a new website and digital catalogue, and increased use of social media and online advertising. The Marketing Executive will have the responsibility to coordinate the development and maintenance of these channels.

Roles and Responsibilities;

* Assist the marketing manager in the creation, implementation and execution of marketing and communications campaigns

* Measure the effectiveness of campaigns on an ongoing basis.

* Help to execute company’s marketing campaigns through the production of marketing literature, advert insertions and various other marketing material.

* Assist with the collation of information and producing content for a wide variety of marketing communications.

* Work in close coordination with the graphic design agency and communicate efficiently with them in terms of putting together clear briefs.

* Support the marketing manager in controlling costs and administrating the marketing budget, placing orders on suppliers and managing the marketing material inventory.

* Import and maintain Customer, Supplier and Product data onto the SAP system.

* Update and maintain the company website.

* Maintain the social media channels of the company including Twitter and LinkedIn, through creating engaging content, curating comments and developing advertising campaigns.

* Provide support for trade shows involving the demo van, organizing the company social events and customer-centric marketing events held on-site.

* Assist the marketing manager in organizing and executing new product launches.

* Assist the manager in writing reports, analyzing data and assessing results of a marketing campaign.

Skills and Experience;

* Qualification in Marketing (Essential)

* 1 year minimum B2B marketing experience

* Experience in preparing and producing multi-channel communication campaigns

* Experience in social media marketing

* Experience in creating and managing email campaigns

* Can work effectively under pressure to tight deadlines

* Computer proficient with Microsoft Office (Word, Excel and Power Point)

Immediate Interviews and Start Date!

WR Engineering & Manufacturing are the #1 recruitment partner for engineering sales jobs and manufacturing jobs. We recruit for permanent and contract jobs UK wide.

WR is acting as an Employment Agency in relation to this vacancy

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