Marketing Campaign Manager

Recruiter
Focus Resourcing
Location
Rhymney
Posted
01 Mar 2019
Closes
30 Mar 2019
Contract Type
Permanent
Hours
Full Time
Our client is looking for a Marketing Campaign Manager to join their team.

The role will involve managing the delivery of the strategic marketing plan; being instrumental to the development and execution of a segmented approach to data-driven, targeted marketing across group companies. The Strategic Marketing Coordinator will also assume end-to-end responsibility for formulation and implementation of brand launch plans in new markets and adjacent sectors.

The role is looking to go into new markets and new sectors and comes with the opportunity to progress your career into a Senior management role.

Responsibilities

*

Ownership of the accuracy and integrity of the customer and contacts data files

*

Generate mailing lists for marketing campaigns, including direct mail and e-mail broadcasts

*

Manage mailing returns and other communication opt-outs as per GDPR

*

Work with the sales team and other customer serving functions to manage the ongoing integrity and enhancement of customer data sets

*

Liaise with internal stakeholders to prepare creative production briefs and ensure delivery to agreed time frames

*

Write copy for marketing initiatives, including brand adverts, customer letters and company news

*

Source competitive quotes from printers, mailing houses and other external providers

*

Proofread product and marketing copy

*

Update and manage the marketing communications calendar of activities

*

Undertake competitor reporting

Essential Skills

* You will need to have:

* Direct Marketing experience

* Data Analysis skills

* Experience running campaigns

* Customer segmentation experience

* A positive dynamic attitude and a drive to exceed expectations

Company offer a fantastic benefit package, excellent work culture and career progression

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