Digital Marketing Executive

Recruiter
Fresh Recruits
Location
Chasetown
Posted
20 Feb 2019
Closes
06 Mar 2019
Contract Type
Permanent
Hours
Full Time

Job Title: Digital Marketing Executive
Job Type: Part Time
Location:Walsall
Salary: Up to £30,000 pro rata

Due to recent growth, our client is looking for a Digital Marketing Executive to join their team.

Key responsibilities for the role:

  • Collaborate with internal teams to create digital assets to optimise user experience and to implement tracking and reporting to measure campaign performance.
  • Create and optimise online content on all digital platforms including social media including Twitter, LinkedIn & Facebook.
    • Post blogs, case studies and news articles.
    • Repurposing creative content and applying across social, editorial and email marketing.
  • Taking responsibility for the social media platforms and managing the content schedule, ensuring posts are captivating and consistent with the organisations tone of voice.
  • Aiding in the maintenance and management of the CRM and email delivery system.
  • Successfully launch measurable digital marketing campaigns that align to the company's customer engagement goals.
  • Experience in digital advertising, including PPC and social media advertising
  • Develop and implement a range of digital advertising streams, such as PPC, banner adverts, email marketing campaigns to achieve KPIs within allocated budget.
  • Utilise digital analysis tools to interpret current performance, produce internal reports and implement continual improvement.
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.

Skills & Experience:

  • Candidates must possess a background in digital marketing, excellent communication skills, should be presentable.
  • A knowledge of the visitor attraction market would be beneficial but not essential.
  • Have been focused & experience in digital marketing
  • Be knowledgeable with of SEO best practice
  • Worked with PPC campaigns
  • Excellent communication and time-management skills; the ability to meet deadlines, handle pressure and juggle multiple responsibilities
  • Confidence and energy
  • Degree level education with a broad understanding of marketing communications would be preferred.

Ref: 8959

It is important that you include a covering letter with your CV, detailing why you feel you are suitable for this position and highlighting all relevant experience.

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