Senior Marketing Executive

Recruiter
Mitrefinch
Location
York
Posted
16 Feb 2019
Closes
01 Mar 2019
Contract Type
Permanent
Hours
Full Time
Senior Marketing Executive
Purpose of the role
The role holder is responsible for executing integrated marketing campaigns that contribute to Mitrefinch’s targeted lead generation activities. This will include executing marketing campaigns, event organisation, executing product launch campaigns, developing press releases and case studies, managing the creation of video content, and managing Mitrefinch’s internal communications programme.
The successful candidate will work with the Marketing Campaigns Manager to oversee the implementation of marketing plans and assist in the coordination of marketing activity across departments. This role will be flexible, but will involve regular travel between our York and Nottingham offices.
Senior Marketing Executive Key responsibilities
* Supporting the Marketing Campaigns Manager in executing integrated marketing campaigns
* Helping to ensure that lead generation targets are achieved on a monthly basis
* Event organisation, specifically regarding the annual Mitrefinch customer event
* Executing product launch campaigns in conjunction with Mitrefinch’s Product Design Team
* Working with our Customer Experience Director and Sales team to develop press releases and case studies
* Managing the creation of video content to be used on digital channels and in Sales presentations
* Coordinating Mitrefinch’s internal communications programme.
*The above is not an exhaustive list but identifies the core functions of the role.
Skills and experience
* 3+ years of B2B Marketing Experience
* Experience or knowledge of B2B technology sales
* Strong communication and organisation skills
* Ability to multi-task and engage stakeholders
* Have strong resilience to ensure standards are high, a positive attitude is maintained, and results are delivered
* Organised, forward-thinking and good at making decisions for the good of the business.
Other responsibilities
* ISO 9001 – Quality Management System
* ISO 14001 – Environmental Management
* ISO 27001 – Information Security
* Health and Safety Guidelines (ISO 18001)
* The General Data Protection Regulations (GDPR)

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