FMCG Brand Manager
Interim FMCG Brand Manager for a 3 to 6 month contract
FMCG business based in the West Midlands
The Brand Manager will be responsible for spearheading the success of a new exclusive product range while taking the commercial lead on the organisation's already impressive private label offering. Reporting to the Head of Marketing and working closely with the wider commercial team (Category / Sales), you will own the P&L for your brands and develop, implement and review a marketing and communications strategy that will deliver success against business objectives. Through multiple routes to market, you'll ensure a best in class approach to marketing while harnessing traditional TTL techniques as well as driving communications via online channels. You will also play a key role in the NPD process.
- have a proven track record in a Brand Management role within an FMCG business
- be a full mix marketer, able to leverage all traditional and online channels
Interim role for 3 to 6 months, possible extension
£200 to £300 a day, depending on experience