Email Marketing Specialist

Recruiter
iRecruit Partners Ltd
Location
Bracknell
Salary
25000.0000
Posted
14 May 2017
Closes
13 Jun 2017
Contract Type
Permanent
Hours
Full Time

iRecruit Partners are currently working with a company based in Bracknell who are looking for an Email Marketing Specialist to join their expanding team. They’re on the hunt for a skilled and creative individual, with the ability to translate and segment data against a strategic marketing plan with an aim to increase acquisition, deliver solid ROI and ensure retention of existing customers.

MAIN RESPONSIBILITIES:

  • Implement effective email marketing campaigns to increase sales and customer loyalty
  • Be responsible for the deployment of email campaigns
  • Measure campaign effectiveness and ROI
  • Work with the support of the marketing team in building a strong strategy to optimize revenue or profile generated from email campaigns
  • Perform analysis to show performance trends and optimize campaigns accordingly
  • Ability to deliver measurable results and report these to management on a regular basis
  • You will also need to demonstrate excellent database management capabilities, as well as outstanding planning, organisational and time management skills
  • Accurately managing databases with speed and accuracy, on time and on budget to agreed deadlines
  • Ability to deliver strategies for multiple clients, across multiple sectors

REQUIRED SKILLS AND EXPERIENCE:

  • Minimum of 3 years’ agency experience delivering email marketing campaigns
  • Experience working with online email marketing tools
  • A wealth of email marketing/database segmentation experience
  • Great understanding of customer journeys
  • Highly competent and able to analyse results
  • High level of attention to detail
  • Demonstrable knowledge of using data in an analytical way
  • Excellent written and verbal communication skills
  • Passionate about marketing and all things digital
  • A commercial, sales-driven mind set
  • High degree of initiative and an excellent team player
  • Ability to create automated journeys

EMAIL MARKETING / MARKETING / DATABASE / CREATIVE