SEO & Content Executive

Recruiter
Maloy & Flynn Recruitment Ltd
Location
Lincoln
Salary
35000.0000
Posted
09 May 2017
Closes
08 Jun 2017
Contract Type
Permanent
Hours
Part Time

Role: SEO & Content Executive

Location: Lincoln

Reporting To: Digital Marketing Manager

F/T or P/T: F/T 9am-5pm Monday - Friday

Salary: £35,000

Maloy & Flynn are currently representing a well-known online consumable multi-channel company, directly serving to the end user (B2C).

We are looking for an enthusiastic individual with a passion for all things digital who can display excellent knowledge of search engine optimisation and the relevant technologies associated with Digital Marketing. Your overall job role will involve joining the Digital Marketing Team to achieve ecommerce acquisition and retention through SEO specifically content, social media, outreach and link building.

Requirements of the Role:

  • You will need to have gained previous commercial experience in an SEO, Content & Social Media environment;

  • You will have excellent knowledge of different web analytic tools;

  • You will have strong on-page and off-page optimisation skills.

    Duties and Responsibilities:

  • Manage and execute implementation of SEO strategy - inclusive of:

    • Content

    • Social media

    • Outreach

    • Technical SEO

  • Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities;

  • Responsible for Content Strategy and its implementation in coordination with SEO goals;

  • Responsible for Social Media Strategy & Campaigns;

  • Responsible for outreach initiatives and link building strategy;

  • Keep pace with SEO, social media and internet marketing industry trends and development;

  • Monitor and evaluate search rankings and search performance across the major search channels in order to improve rankings;

  • Outsource and manage article writing to relevant journalists and bloggers;

  • Website Optimization (title tags, Meta descriptions, etc.);

  • Large content audits/revamps & technical site audits;

  • Monitor and evaluate GA reports in order to develop and recommend SEO strategies.

    Relationships:

    Responsible to: Digital Marketing Manager

    Responsible for: Online Assistant

    Liaison with: Digital Marketing Team, clients and customers, company colleagues, associated companies

    Personal Qualities and Specific Skills:

  • Passion for SEO;

  • Experiences in administration of content in CMS environments;

  • An enthusiastic and logical problem solver;

  • High attention to detail;

  • Ability to manage time effectively;

  • Numerate with good ability to spot trends and extract learning's from data;

  • PC proficient with a solid working knowledge of Microsoft Office;

  • Exposure to Web Analytics tools and the ability to analyse and action improvements.