Job Title:SEO Executive
Role Type: Permanent
Global University Systems (GUS) is an international network of higher-education institutions, brought together by a shared passion for accessible, industry-relevant qualifications.
GUS delivers a wide variety of programmes, including bachelor's degree programmes, master's degree programmes, professional training, English Language training, and corporate & executive education. When someone chooses to study at one of our institutions- whether on campus in Europe, North America, or even in their own home - they're joining a network of over 40,000 students worldwide.
We are based in some of the world’s biggest cities, with campuses in London, Birmingham and Manchester; across the Atlantic in Toronto, Chicago and Vancouver; and across the globe in places such as Singapore and Hannover.
The role as SEO Executive will be to assist the International SEO Manager and Senior SEO Executive in the effective delivery of market leading SEO campaigns for four brands of Global University Systems. This will involve being the day to day contact and managing the output of deliverables agreed upon.
Key Responsibilities (including but not limited to)
Driving organic traffic growth and defining a business focussed international SEO strategy
Conduct keyword research to identify opportunities and improvements
Work on specific campaign and brand plans
Pro-actively identify opportunities for organic search improvement and cultivate a roadmap of changes
Devise, document, oversee and sign-off on the implementation of SEO technical changes through the IT development team
Work with the platform teams to ensure new site initiatives are built in accordance with SEO best practices
Educated to Degree Level (Degree educated in Marketing or Information Technologies
At least 2-3 years of experience within an SEO role, which is both technical and non-technical.
Working knowledge of Google Analytics or other Web Analytics packages.
Proven knowledge of the various Google’s algorithms changes, penalisations and new procedures.
The person need to be on the top of the new trends and constantly updated with daily readings of articles in SEO
Excellent use of the main SEO tools as minimum requirement, Screamingfrog, Searchmetrics, Moz, Majestic SEO, Ahref, Linkdex
Please note: Candidates must have the right to work in the UK. Only applicants shortlisted for interview will be contacted.
GUS is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.