Senior Digital Marketing Analyst - Online Travel

3 days left

Recruiter
Harnham
Location
London
Salary
40000.0000
Posted
02 May 2017
Closes
01 Jun 2017
Contract Type
Permanent
Hours
Full Time

Senior Digital Marketing Analyst - Online Travel
London
£40,000 - £50,000


This is an exciting opportunity with a leading online travel company, which is one of the most recognisable British brand names! As the Senior Web Analyst, you will form part of the centralised analytics function and work in a standalone capacity to perform deep dive analysis across multiple sites. You will respond to ad-hoc requests for reports and therefore will work closely with the marketing and optimisation teams to ensure you deliver actionable insights as required. Your main focus will be understanding how the different digital acquisition channels are performing; you will work closely with the Director of Digital Marketing to identify how ROI can be improved. You should have an interest in building attribution models and can deliver recommendations to non-technical stakeholders in order to generate maximum value for the business across multiple territories.


THE ROLE AND RESPONSIBILITIES

  • Own ad-hoc reporting and tracking requests across multiple global markets in Google Analytics.
  • Co-ordinate and knowledge share across markets to take enable efficiency across the business.
  • Use analytics to evaluate the performance of multiple digital channels such as PPC, Social, Organic Search, to understand which are performing best.
  • Present findings to senior members of the business to help shape strategy


YOUR SKILLS AND EXPERIENCES

  • Must have experience in a high volume, transactional eCommerce site
  • Experience generating insight using Google Analytics, ideally GA 360
  • Experience using Google Big Query or SQL
  • Motivated and autonomous self-starter
  • Strong presentation and stakeholder communication skills


HOW TO APPLY
Please register your interest by sending your CV via the apply link on this page or contact Paul Wainwright at Harnham for more information.

KEY SKILLS
Senior Web Analyst, Digital Analyst, Google Analytics, GAP, Adobe Analytics, Big Query, SQL, Travel, eCommerce