Social Media Planner (Direct Response) – Up to £25K + Benefits
As Social DR Planner in this market leading full service digital agency, you’ll be responsible for the setup and management of Social Direct response (DR) Programmes, developing key publisher & technology relationships and supporting & integrating Social DR into internal teams.
You’ll contribute to the development of short and long-term strategies for the client, leading the social DR marketing product from a tactical level. Supported by an Account Executive, you’ll be accountable for the management, production and implementation of Social DR schedules across an impressive client portfolio.
Lead the Social DR marketing product from a tactical level
Develop an understanding of the target audiences’ attitudes, behaviour and perceptions using a variety of market information and research data
Work with the client Senior Account Manager to ensure that campaigns are set up and optimised in the correct way and in line with cost estimates, schedules and forecasts.
Be at the forefront of Facebook (FB), LinkedIn (LI) and twitter (t) advertising knowledge (across both DR and Brand) by keeping up to date with industry news and developments
Build long term relationships with key publishers and technology providers
Fulfill relevant daily, weekly, monthly and quarterly tasks ensuring that all campaigns are executed to plan and meet targets
Develop an understanding of other digital media channels (display, affiliates, search)
Please email your CV to firstname.lastname@example.org to apply.