Marketing & PR Manager

Fresh Ltd
From £30,000 to £38,000 per annum Dependent on experience
21 Apr 2017
20 May 2017
Contract Type
Full Time
POSITION: Marketing & PR Manager

LOCATION: Fareham, Hampshire

SALARY: Negotiable DOE

DURATION: Permanent


BENEFITS: Free parking, company away days, pension, Life Insurance and much more!!

We have a fantastic opportunity for an experienced and strategic thinking Marketing & PR Manager to work on our clients brands

Our client are a successful B2B events and publishing Media company currently entering a period of transformation. As part of this they are looking for an experienced Marketing Manager to support and deliver as part of a developing Marketing team.

You will be responsible for working with many departments across the business including Sales, Digital, Production, Events, and Editorial to increase the performance of all our brands.

Responsibilities will include:

·Strategic thinking and planning to co-ordinate the needs of the business and ensure continued growth.

·Delivery of the global marketing strategy to achieve business goals

·Providing support, guidance and structure to a diverse department and team, ensuring all goals are achieved to agreed timelines.

·Effectively manage, maintain and segment marketing data with Marketo

·Create, manage and drive deliver retention, nurture & lead generation marketing campaigns to support sales targets

·Develop and champion the company’s brands

·Conduct continuing research into our target market to best understand present and future needs for the business.

·Act as the lead in communication of the ROI and value plan message to staff, clients and prospects in order to further new sales possibilities

·Monitor and analyse successes and failures in order to improve retention, nurture and lead generation marketing techniques.

·Deliver a wide variety of costed and considered integrated marketing campaigns on time, to engage and convert differing niche target audiences

·Manage inbound and outbound communication, digital and social media, PR, events and internal communications

·Manage and implement processes within the department to ensure a planned approach to all tasks.

·Co-ordinate with other departments to achieve company goals.

The suitable candidate will have:

·Determination, flexibility and adaptability to manage and drive a diverse marketing team

·Strong SEO and copywriting capabilities

·Excellent analytical and reporting skills

·Degree educated (Marketing or Business Qualification) or relative work experience

·Previous experience as a Marketing Manager

·Experience with Marketo

·A brilliant communicator and people person

·Must have experience of working within a fast-paced Marketing environment

·Excellent MS Office skills

·Online Campaign Management Experience

Desirable attributes:

·Knowledge of Marketo System integration

·Worked with Squiz CMS, website management skills

·Google AdWords Qualification (or experience of implementation)

·Design, photography or Video production skills

This is an excellent opportunity for a Marketing Manager to help develop a new dynamic department and progress further within their career.

To apply, send CV, with covering email outlining your experience and why you feel this would be an appropriate role for you.