Senior Marketing Executive
Senior Marketing Executive - Near Horsham - £28-33,500 per annum
Our client is currently recruiting for an exciting opportunity for a Senior Marketing Executive to join their team based near Horsham, West Sussex looking to pay £28-33,500 per annum.
The established Senior Marketing Executive will have strong experience working on direct mail marketing campaigns (offline) as well as email marketing campaigns (online) and will work closely with external agencies. Previous experience working with PPC is highly desirable.
- Design, develop and execute compelling audience responsive marketing campaigns that drive enquiries and conversions to registration and legacy pledge, in order to grow legacy pledger volume and potential value.
- Develop and maintain relationships, enquirers and registrants who are sympathetic to the aims of the by managing a tailored programme of communication activities.
- Maintain knowledge of the external market place, best practice and new initiatives and make recommendations for new and revised activities as appropriate.
- Monitor and review the allocated expenditure budget for product area, tracking campaign costs against budget and where appropriate take corrective steps which may involve reallocating budget.
- Obtain competitive quotes and approve invoices for marketing materials and campaigns to an agreed limit.
- Prepare regular reports on all activity and against agreed key performance indicators.
- Manage and supervise the handling of queries and enquiries, ensuring all non-standard queries are responded to appropriately and promptly.
- Manage and supervise the fulfilment of responses for all marketing campaigns and organic requests.
- Ensuring any errors are identified and rectified.
- Update results reports on a regular basis, to inform Manager and Head of Department of performance, and to monitor accuracy of agency reporting.
- Provide a monthly update on all activity and results against budget to feed into the monthly report.
Please apply for details