Email Marketing Executive

Lloyd Recruitment
Croydon, Surrey
From £20,000 to £22,000 per annum
15 Apr 2017
15 May 2017
Contract Type
Full Time

Lloyd Recruitment Services are currently seeking an Email Marketing Executive for a very well established company based in South London. This is an excellent opportunity for someone looking to progress their career within a successful organisation.

The Email Marketing Executive will be responsible for creating email campaigns, developing and building the HTML email templates and monitoring email quality.

Other duties and responsibilities will include:

·To use market ESP software to create and implement automated email campaigns (training will be provided as necessary)

·To manage a broad range of high-volume campaigns across B2C brands

·To build newsletters, web forms and surveys

·To follow best practice surrounding developing, HTML / CSS coding, optimising, and delivering email marketing campaigns

·Using Adobe Photoshop and Dreamweaver to make edit emails

·To ensure that QA processes are followed and campaigns are successfully delivered.

·To aid in evaluating performance

·HTML template coding

·Troubleshoot HTML email rendering issue

·Test different from line, subject line, email content, sending patterns, times, and email HTML combinations for optimal delivery and highest user engagement

·Ensure email campaigns are tracked properly

·Support Email Marketing team

·Escalation of issues to senior management as necessary

·Assist the clients in publishing their profiles and adverts on the company website

Ideal key skills and attributes include:

·Experience of working in Digital Marketing

·Experience in B2B marketing to an international audience

·Hands on experience with email deployment systems, web-based software and Wordpress CMS.

·Experience in building / designing mobile responsive email HTML templates

·Confident user of HTML, CSS and Adobe Creative Suite

·Appreciation of cross browser / email compatibility issues

·Advanced Microsoft Excel user

Salary to reflect experience