Sales and Marketing Manager

Kabayan Capital Limited
19 Mar 2017
18 Apr 2017
Contract Type
Full Time


  • The Sales and Marketing Manager is a direct report to the Managing Director and a key operational position having functional responsibility for Sales and Marketing activity for all channels, direct as well as online.
  • This role will focus on the development and implementation of effective strategies to maximise new business generation as well as participating in programmes to increase existing customer retention.
  • The position will be based at Kabayan Remit’s London office in High St Kensington or at the Kabayan office in Bicester, Oxfordshire depending on preference.
  • A significant amount of travel in UK, Europe and possibly North America will be required.

Primary Responsibilities

  • Develop and implement a comprehensive marketing plan to deliver new business in UK and Europe in line with company targets.
  • Manage all marketing and sales promotion activities at external events in the Filipino community, Barrio Fiestas, "Pocket" events etc..
  • Create cost effective campaigns to develop and expand the brand.
  • Build relationships with Community leaders and Associations to develop a network of groups supportive to Kabayan Remit who will promote the remittance service to their members.
  • Develop partnership programmes to maximise new business referrals.
  • Co-ordinate outbound telephone / SMS / email campaigns to maximise new business generation
  • Develop existing customer referral and retention programmes.
  • Provide suitable reporting to senior management on Sales Key Performance Indicators (KPIs).

Desired Skills and Experience

  • University degree or equivalent
  • Proven experience in the money remittance sector with a demonstrable ability to be commercially driven in a highly competitive market.
  • Self- starter able to generate solutions to business issues on own initiative as well as working effectively as part of a team.
  • Understands the financial value drivers of the business as well as focussing on revenue generation.
  • Fluent both in English and Filipino/Tagalog
  • Any candidates must have the legal right to live and work in the UK.


  • Basic Salary - Up to £35k p.a dependent on experience plus :
  • Monthly commission based on total remitter transactions
  • Quarterly performance bonus
  • Total On-Target Earnings £35k - £45k p.a