B2B Content Marketing Manager

Recruiter
Marketing Moves
Location
Richmond
Salary
34000.0000
Posted
19 Mar 2017
Closes
18 Apr 2017
Contract Type
Permanent
Hours
Full Time

B2B Content Marketing Manager

Technology

Richmond

Responsibilities

  • Enable new customer acquisition campaigns through planning and delivery of a range of high-quality content, e.g. thought leadership e-books.
  • Develop and deliver content to accelerate prospect engagement and conversion, e.g regular email marketing programmes, webinars and sales enablement material.
  • Support specific lead generation projects, such as account-based campaigns, through provision of necessary content.
  • Develop and maintain an understanding of hot topics and key customer concerns relating to enterprise applications and the current business environment.

Background

  • Relevant marketing experience with a software-related B2B technology vendor.
  • Superb communications skills, including the ability to write compelling, error-free copy.
  • Experience with marketing automation and CRM systems (Pardot + Salesforce).
  • Experience of Adobe Creative Suite, particularly Photoshop, Illustrator and Premiere.

Up to £37,000 + benefits

Contact: Carly Lake, MarketingMoves