Digital Acquisition Manager - Start Up

Recruiter
Intelligent People Ltd
Location
London
Salary
50000.0000
Posted
19 Mar 2017
Closes
18 Apr 2017
Contract Type
Permanent
Hours
Full Time
Performance Marketing Manager - Start up

A bright Growth Marketing Manager / Performance Marketing Manager / Digital Acquisition Manager is required for a fast growing, well-funded mobile app company in West London. You will create and drive growth strategies across digital channels, driving app downloads, increasing and optimising revenue covering all key performance channels both on and offline.

This young business of around 50 people has an open structure, with little hierarchy welcomes big ideas and expects the Growth Marketing Manager / Digital Marketing Manager / Customer Acquisition Manager to be pulled in a number of directions!

The Growth Marketing Manager / Performance Marketing Manager / Digital Acquisition Manager
will be responsible for:
* Delivering successful customer acquisition in line with company strategy
* Devising creative ways to engage with different communities in the UK & continental Europe
* Testing different customer & community engagement strategies on a local and hyper-local level
* Analysing and reporting the outcomes of different customer approaches
* Working closely with company management and with other teams to increase the effectiveness of customer & community engagement
* Taking on leadership in your team as it expands over the next year

The Growth Marketing Manager / Performance Marketing Manager / Digital Acquisition Manager will have:

* Min 5+ year's experience in a data-driven customer acquisition position
* Prior experience working on customer acquisition for mobile platforms
* Demonstrated experience with offline / direct mail campaigns, email and SMS marketing and targeted local marketing
* Particular experience with customer engagement focused on local communities
* Data-driven when optimising customer conversion and retention
* Experience understanding and targeting the customer and testing efficiently to find the right strategies for engagement and retention
* Experienced and yet open-minded
* Motivated by ambitious targets; passionate about data and getting things done
* Highly autonomous but a great team player
* Strong quantitative skills and analytics experience
* Fluency in another European language is a plus
* Want to play a leading role in building something amazing
* PPC/SEO knowledge is highly desirable

This is an exciting opportunity for the Growth Marketing Manager / Performance Marketing Manager / Digital Acquisition Manager to build the performance marketing environment in a position which will have a significant impact on the business as it launches across Europe and establishes its place in the market.

Intelligent People is a specialist Growth Marketing Manager recruitment agency.