Online Analytics and Content Manager

Wallace Hind Selection
18 Mar 2017
17 Apr 2017
Contract Type
Full Time
A talented Online Analytics and Content Manager is required to join a fast growing consumer electronics manufacturer. To be the interface for all online product content for both direct and channel partners.

SALARY: £38,000- £45,000

BENEFITS: Flexible home working, Pension, Healthcare, Holiday,

LOCATION: Birmingham or Telford ideally

COMMUTABLE LOCATIONS: Birmingham, Northampton, Leicester, Nottingham, London, Derby, Telford, Shropshire, Cheshire

JOB SPECIFICATION - Online Analytics and Content Manager

The Online Analytics and Content Manager will be responsible for releasing product content to our direct and IT channel partners. They will be optimised for high ranking search results and accuracy. Additionally you will be responsible for:-
* Developing the online sales strategy for all products
* Optimising the online range with the Marketing and Product Management teams through the introduction of new products in a timely manner to maximise opportunity for sales
* Monthly sales analysis reports (ROI & online KPI metrics)
* Content guidance and SEO best practice on all platforms.
* Google Analytics Review and reporting of PLA and AdWords
* Leverage analytics to guide content strategy and optimise content positioning
* Regularly explore current online content marketing trends and conduct frequent competitor analysis to ensure than our content is optimally positioned

REQUIREMENTS - Online Analytics and Content Manager

This is a highly analytical role but also requires someone with fantastic people skills who will be customer facing and centric.
You will need the following skills and experiences in order to be successful in this role:

* Significant experience of digital analytics
* Significant experience in using enterprise level digital analytics solutions, ideally Google Analytics
* Appreciation and/ or implementation experience of digital analytics data collection methods
* Established advanced user of Microsoft Excel
* Proven stakeholder management abilities with ability to educate and drive change
* Numerate and analytical mind set with strong commercial acumen
* Excellent communication and presentation skills, including ability to communicate complex data effectively to a variety of audiences via a variety of means (visual, verbal, written)
* Highly organised and process-driven
* Passion for data and delivering meaningful insight


This is a great opportunity for someone to advance their career within a customer facing role where you can really show off your analytical skills and add real value to not only the team and company.


One of the world’s leading cable and connectivity manufacturers.

INTERESTED? Please apply to our retained consultant Zoe Chatley quoting Online Content & Optimisation Manager reference ZC1703-56 to DD: +44 (0)Wallace Hind Selection. The Old Vicarage. Duston. Northants. NN5 6JB. Tel: +44 (0) . Please note that the postcodes used for this vacancy are for searching purposes only, they may not refer exactly to where the role is based.