Customer Acquisition Manager

Recruiter
InterQuest Solutions
Location
Northampton
Salary
50000.0000
Posted
17 Mar 2017
Closes
16 Apr 2017
Contract Type
Permanent
Hours
Full Time
Customer Acquisition Manager
Northampton
12 month FTC
£50,000 to £55,000

InterQuest Solutions are proud to be recruiting a Customer Acquisition Manager for one of our most valued clients a trusted technology leader, with an impressive track record for innovative and sustainable business solutions.

The role is a 12 month fixed term contract and candidates will ideally be able to commit to the duration

Duties & Responsibilities
*Managing online advertising campaigns end-to-end
*Using a campaign management tool to create a large number of campaign variations within agreed themes
*In collaboration with the Campaign Manager, defining campaign requirements, targeting, scheduling and budget rules for each campaign
*Monitoring campaign performance (real-time return on investment)
*Optimising and reallocating budget according to campaign performance
*Reporting and analysing campaign performance for weekly iterations
*Incorporating conclusions of the analysis into future campaigns
*Doing in-depth customer data analysis
*Analysing longer term trends and patterns in advertising effectiveness
*Conducting statistical analysis on behaviour of different customer groups
*Working with the Campaign Managers to define success criteria and potential improvements to campaign approach to support new business lead generation

Skills & Experience
*Extremely organised with excellent communication skills
*Proven ability to establish business processes that scale beyond your individual contribution.
*Strong tech skills and experience with a passion for working with technology
*Consistently analyse data and test channels to improve performance and ROI
*Have proven success in a similar Growth/Acquisition role
*Have strong analytical skills to result in data-driven decisions

Interquest Group PLC is acting as an Employment Business in relation to this vacancy.