Graduate Marketing Executive - £23,000

£18000 - £23000 per annum
20 Mar 2014
17 Apr 2014
London Office
Contract Type
Full Time
Our client is an online retailer of men's gifts stocking boy's toys, drinking games, gadgets, gift experiences, novelty items, remote control cars and many other gifts. They also stock brands such as Ben Sherman, Dolce and Gabanna and Ted Baker.

This is a graduate job based in Dorking, Surrey. Salary: £18-23,000.

Key responsibilities of the role:

You will be an integral part of the web team and will assist in implementing and managing areas of high quality campaigns across a broad range of marketing disciplines on a timely basis in line with best practices to make a real impact.

Day-to-day activities will include:

* Driving brand awareness.
* Planning, implementing and managing digital acquisition activity.
* Managing and reporting on email marketing campaign - working with design team to develop effective email strategy adhering to the marketing calendar.
* Managing social media activity creating competitions and strategies to drive sales
* Affiliate marketing - ensuring that offers and promotions are consistent with the brand and web targets.
* Ensuring CRM is operated effectively.
* Managing and reporting on website loyalty programme.

Key candidate requirements for the role:

* Previous digital marketing experience is essential.
* Solid knowledge of marketing concepts and implementation, ideally with a degree/ education in marketing.
* Email marketing experience - knowledge of email segmentation.
* Knowledge and experience in social media marketing activity.
* Excellent English and copy writing skills.
* Sound business acumen and commercial drive.
* The ability to achieve and work to tight deadlines.
* Knowledge of CMS systems.

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