Marketing Manager

Recruiter
Charter Selection
Location
Watford
Posted
14 Apr 2018
Closes
19 Apr 2018
Contract Type
Permanent
Hours
Full Time
A successful property finance company is looking for a Marketing Manager to help set and define the marketing & PR strategy. This is a standalone role which would be best suited to an experienced, confident, hands on marketer.

Key Responsibilities:
  • Set and define the annual marketing and PR strategy in conjunction with the board’s business objectives
  • Originate advertising and marketing strategies
  • Preparation of annual marketing budget for Board approval
  • Manage service providers to deliver marketing strategy – to include, but not limited to design, creative, search, collateral and social & PR
  • Responsibility for content on all social media channels i.e. Linked-In, Twitter
  • Develop and build relationships with publishers and journalists to aid in/manage PR strategy Monitor results of eMail campaigns looking at ways in which to improve results to drive marketing and business strategy
  • CMS of the website and looking at ways to improve website to drive more traffic
  • Utilise CRM system to maintain contact with broker database
  • PPC & SEO management and monitoring results
  • Management of marketing events and participation in trade shows and seminars
Desired Skills:
  • Ad-hoc marketing projects Desired Skills and Experience:
  • 5+ years of working within a marketing department
  • 1+ years’ experience in managing and driving market strategy within the financial or professional services industry
  • Experience of Property Finance an advantage
  • Excellent verbal and written communication skills
  • Excellent copy-writing and proof-reading skills
  • Knowledge and experience of using Word Press CMS

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